Downstream Marketing Manager at Stryker

Tempe, Arizona, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Medical Devices, Healthcare, SustainabilityIndustries

Requirements

Bachelor’s degree required
8+ years of work experience required
Excellent presentation and interpersonal communication skills
Strong analytical and problem-solving skills
Ability to manage multiple projects while meeting established timelines
Ability to be persuasive in the absence of direct organizational authority
Must be able to understand and work within complex interdivisional procedures and policies
Medical device experience
Experience in large, matrixed organizations
Experience in healthcare systems and operating room environments (OR)
Experience launching medical devices
Product management experience
Experience creating marketing or commercial plans
Willingness to travel up to 30%

Responsibilities

Responsible for the product, program, or portfolio strategy
Interpret the competitive landscape and incorporate insights into marketing strategy
Author key strategy documents: strategic plan, annual marketing plan, product launch plans, etc
Deploy resources to measure, monitor, and adjust marketing strategy to drive customer engagement
Drive segmentation and targeting methods to improve commercial efficiency
Establish pricing strategy that aligns with overall business goals and P&L drivers
Establish metrics, goals, success criteria, and milestones
Conduct post-launch analyses and implement lessons learned
Forecast sales while considering market, product, and other key factors
Demonstrate financial acumen
Mentor, develop, and influence across the business, intentionally building cross-divisional relationships
Develop key relationships with industry and market thought leaders, organizations, and institutions, and translate insights into future business strategy
Routinely make decisions that may affect immediate operations and have a divisional impact

Skills

Product Management

Marketing Strategy

Product Launch

Strategic Planning

Competitive Analysis

Pricing Strategy

Sales Forecasting

Segmentation

Targeting

Financial Acumen

Customer Engagement

Cross-functional Collaboration

Mentoring

Stryker

Develops and manufactures medical devices and equipment

About Stryker

Stryker develops and manufactures medical devices and equipment aimed at improving patient care and surgical efficiency. Their products include surgical tools, neurotechnology devices, and orthopedic implants, which are sold directly to hospitals and clinics. Stryker stands out from competitors by focusing on high-quality products and a commitment to advancing healthcare solutions. The company's goal is to enhance the overall healthcare experience for both patients and medical professionals.

Kalamazoo, MichiganHeadquarters

1941Year Founded

$423.3MTotal Funding

IPOCompany Stage

Biotechnology, HealthcareIndustries

10,001+Employees

Benefits

Medical & prescription plans

Supplemental health benefits

Flexible Spending accounts

Employee Assistance Program

Short-term & long-term disability

Tuition reimbursement

401(k) plan

Employee Stock Purchase Plan

Risks

Integration challenges from acquisitions may strain Stryker's resources.

Rapid tech advancements risk obsolescence of Stryker's current products.

Regulatory scrutiny on acquisitions could delay Stryker's market entry.

Differentiation

Stryker's acquisitions enhance its minimally invasive surgical solutions portfolio.

Entry into the peripheral vascular segment diversifies Stryker's market presence.

Stryker's focus on AI integration boosts diagnostic accuracy and operational efficiency.

Upsides

Growing demand for minimally invasive solutions aligns with Stryker's strategic acquisitions.

The orthopedic implants market growth benefits Stryker's expanding product line.

Stryker's acquisition of Inari Medical positions it in a high-growth vascular market.

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