Responsibilities

As a Director of Product, Marketing Platform, you will define and execute the roadmap for marketing and merchandising capabilities, ensuring alignment with company goals and stakeholder needs. You will mentor and grow a team of product managers, partnering closely with operations, marketing, CRM, analytics, engineering, and UX teams to deliver end-to-end solutions that enable smarter, faster, and more personalized customer engagement. You will champion a test-and-learn culture, develop new capabilities, run experiments, and quickly iterate based on data and insights to optimize performance. Additionally, you will ensure platform solutions are reliable, scalable, and easy to use for internal teams while maintaining compliance with data privacy, security, and regulatory standards, and keep a pulse on industry trends in martech, personalization, and customer engagement platforms.