Director, Global Jordan Store Marketing Streetwear at Nike

Beaverton, Oregon, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, Apparel, StreetwearIndustries

Requirements

Bachelor’s degree in related field, or equivalent combination of education, training and experience
Minimum 6-8 years management experience in a marketing role, preferably in retail
Passionate about Marketing and Retail
Proven ability to lead a team, providing clear direction and accountability to grow and develop talent
Skilled at crafting strategic and detailed plans that are easy for geography teams to implement, including Test and Learn initiatives and diverse consumer experiences
Excellent oral and written communication skills, including meeting facilitation and persuasive presentations to senior leadership
Outstanding leadership and coaching skills to lead functional teams and large cross-functional projects
Proactive, accountable, and goal-oriented; able to turn strategy into action while managing multiple projects with converging timelines
Adaptable to fast-paced, evolving environments, making sound judgment calls and shifts as needed
Relentlessly curious about consumers and their world, leading with confidence, credibility, and reliability
Background in marketing and retail, strong analytical skills, and a deep understanding of marketing products and services within physical retail environments
Takes a consumer-centric approach to deliver strategy and retail-ready direction, demonstrating critical and analytical thinking, creativity, and collaboration across global and geographic partners

Responsibilities

Lead the marketing vision and strategy for the Jordan Brand Field of Play across integrated retail marketplaces
Develop and execute marketing plans grounded in consumer and product journeys
Manage a team focused on end-to-end retail marketing execution
Collaborate cross-functionally with Jordan and Nike Global and Geography partners
Stay current on the latest retail trends and industry best practices
Drive initiatives that bring the Jordan Streetwear Field of Play to market effectively
Foster relationships and collaboration across multiple teams to ensure alignment and success
Lead and develop a team delivering on Brand Marketing strategy and evolution of the Jordan Streetwear Field of Play across store formats including Monobrand environments, Nike Direct environments, and Marketplace Partners
Focus on consumer journeys prioritizing Jordan Brand Streetwear initiatives, driving traffic, engagement, and conversion

Skills

Key technologies and capabilities for this role

Marketing StrategyRetail MarketingTeam LeadershipAnalytical SkillsStrategic PlanningConsumer-Centric ApproachCollaborationCreativity

Questions & Answers

Common questions about this position

What is the location for this Director role?

The position is based in Beaverton, Oregon.

What experience level is required for this position?

A minimum of 6-8 years of management experience in a marketing role, preferably in retail, is required.

What are the top skills needed for this role?

Key skills include strong analytical skills, excellent oral and written communication, outstanding leadership and coaching, and the ability to craft strategic plans with a consumer-centric approach.

What is Nike's company culture like?

Nike's culture thrives by embracing diversity and rewarding imagination, seeking achievers, leaders, and visionaries who can grow, think, dream, and create.

What makes a strong candidate for this Director position?

A strong candidate has a background in marketing and retail, a Bachelor's degree or equivalent, proven team leadership, passion for marketing and retail, and the ability to collaborate across global teams with a consumer-centric approach.

Nike

Designs and sells athletic footwear and apparel

About Nike

Nike designs, manufactures, and sells a variety of footwear, apparel, equipment, and accessories aimed at athletes, fitness enthusiasts, and everyday consumers. Their products are created to be stylish and performance-oriented, catering to the needs of a diverse clientele. Nike operates through multiple sales channels, including retail stores, online platforms, and third-party retailers, and enhances its brand image through endorsements from well-known athletes and sports teams. A key aspect of Nike's approach is its membership program, which offers exclusive access to products and content, fostering a deeper connection with consumers. Unlike many competitors, Nike places a strong emphasis on sustainability and corporate responsibility, integrating these values into its operations and product development. The company's goal is to continue growing by creating products that resonate with consumers while promoting positive social and environmental impact.

Beaverton, OregonHeadquarters

1964Year Founded

IPOCompany Stage

Consumer Software, Social Impact, Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

Remote Work Options

Flexible Work Hours

Risks

Emerging sportswear brands increase competition through digital marketing and direct sales.

Rising raw material costs could impact Nike's profit margins.

Consumer backlash over labor practices could harm Nike's brand reputation.

Differentiation

Nike integrates electronics into footwear for active recovery, enhancing product innovation.

The company capitalizes on retro designs, appealing to nostalgic consumers.

Nike's strong brand loyalty is bolstered by high-profile athlete endorsements.

Upsides

Nike's partnership with Oaklands Wolves boosts brand visibility among younger demographics.

Significant investments indicate strong investor confidence in Nike's growth prospects.

Nike's recognition as a socially responsible stock appeals to environmentally conscious investors.

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