Director, DE DTC Marketing Finance at The Walt Disney Company

Santa Monica, California, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Entertainment, Media, StreamingIndustries

Requirements

Strong understanding of key businesses supported to drive FP&A consultative work
Ability to engage with clients and stakeholders (Director to Presidents/GMs) to provide business consultation and financial guidance
Capability to create and present insightful financial analysis for stakeholders and senior Finance management
Experience overseeing development of commentary/cause of change explanations for management and client-specific reports
Skills to identify opportunities to improve effectiveness and efficiency in financial planning processes, tools, and reporting
Leadership experience to lead, develop, and motivate a team of Finance professionals
Availability to be at the office 4 days a week in either NYC or Los Angeles

Responsibilities

Lead the DE DTC Marketing Finance – Strategic Finance team
Conduct ad hoc analysis to inform Annual Operating Plan
Produce master Long Range Plan financial model for scenario analysis
Produce recurring Forecast Executive Updates (summarizing overall Marketing narrative/key themes)
Produce DTC Marketing Fact Pack (Marketing investment levels, trends, KPIs for segments/regions)
Produce Marketing KPIs Workbook (tracking country-level KPIs on spend, signups, LTV, ROI)
Conduct comprehensive after-action-reviews of Disney Streaming promotional offers (evaluating Brand Marketing investment, title releases, performance marketing, value creation)
Partner with Marketing Analytics on MMM (media mix modeling) attribution models and historical spend inputs
Monitor weekly media spend tracker for highest-spend titles and forecast up to four weeks ahead
Assess incremental budget requests for specific titles (spend per first stream, tiering analysis)
Maintain centralized information on brand campaign timing and budgets across DTC platforms/products
Evaluate incremental Performance Marketing budget requests
Analyze device and fixed placements budgets for savings opportunities and value delivery
Oversee DET Marketing Finance Financial Planning & Analysis
Manage global marketing budgets across several levels of granularity

Skills

Key technologies and capabilities for this role

FP&AFinancial AnalysisBudgetingKPI AnalysisStrategic FinanceP&L ManagementStakeholder EngagementBusiness Consultation

Questions & Answers

Common questions about this position

What is the work location and office requirement for this role?

The position requires being at the office 4 days a week and can be based in either the NYC or Los Angeles office.

What is the salary for this position?

This information is not specified in the job description.

What key skills and experiences are required for this Director role?

The role requires strong understanding of key businesses to drive FP&A consultative work, ability to create and present insightful financial analysis, and experience leading and developing a team of Finance professionals.

What does the team structure look like for this position?

The role involves leading the DE DTC Marketing Finance – Strategic Finance team, which acts as the connective tissue between Business, Finance, Marketing, Content, and Technology stakeholders.

What makes a strong candidate for this Director position?

Strong candidates will have experience engaging with senior stakeholders from Director to Presidents/GMs, providing business consultation and financial guidance, and delivering financial models, forecasts, KPIs, and after-action reviews.