[Remote] Director, Content Marketing at Saviynt

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Identity Security, Cybersecurity, Technology, SaaSIndustries

Requirements

7+ years of B2B technology marketing experience with at least 3 years in a content leadership role
Proven ability to connect marketing, product, and sales to create cohesive, audience-first narratives
Deep understanding of SEO, content strategy, and the evolving B2B funnel (including buying groups and intent signals)
Strong writing and editing instincts—you know what makes a story resonate and drive engagement
Portfolio or examples of work demonstrating strategic content leadership and storytelling impact in B2B tech
Complete security & privacy literacy and awareness training during onboarding and annually thereafter
Review (initially and annually) related materials if required

Responsibilities

Define and execute Saviynt’s content marketing function, setting strategy, processes, and priorities from scratch
Partner with Product Marketing to translate technical expertise into compelling narratives, thought leadership, and campaign content
Collaborate with Integrated and Digital Marketing to create high-impact, optimized content journeys—from ungated thought leadership to gated lead-gen assets—that drive engagement and support global SEO/GEO strategies
Bring a data-driven mindset to define KPIs, measure impact, and continuously optimize content performance based on intent signals
Develop and manage a high-performing team of writers and content creators, while also writing and creating content yourself
Elevate awareness, fuel demand, and bring the brand voice to life across every channel, from thought leadership and SEO-driven content to integrated campaigns and social storytelling
Shift the company mindset from a deeply product-oriented culture to one that embraces storytelling, expertise, and trust

Skills

Key technologies and capabilities for this role

Content MarketingContent StrategyThought LeadershipSEOStorytellingDemand GenerationBrand VoiceSocial MediaCampaign ManagementTeam Leadership

Questions & Answers

Common questions about this position

What is the employment type for this Director, Content Marketing role?

This is a full-time position.

Is this role remote or does it require office work?

This information is not specified in the job description.

What key skills are needed for the Director, Content Marketing position?

The role requires hands-on strategic and creative leadership in content marketing, ability to translate technical expertise into compelling narratives, data-driven mindset for defining KPIs and optimizing performance, and skills in building and managing a content team.

What is the company culture like at Saviynt?

Saviynt has a deeply product-oriented culture that the role aims to shift towards embracing storytelling, expertise, and trust over feature lists and sales pitches, fostering a new content culture.

What makes a strong candidate for this content marketing director role?

Strong candidates are hands-on leaders who can build and scale a content function from scratch, drive collaborative partnerships across marketing teams, and lead with data to fuel demand and measurable impact.

Saviynt

Cloud-based identity security and access governance

About Saviynt

Saviynt provides a cloud-based platform focused on identity security and access governance for businesses. Its services include identity governance and administration, third-party access governance, and cloud privileged access management, all aimed at helping organizations manage and secure digital identities, including those of employees and vendors. The platform features automated workflows and tools that simplify identity lifecycle management, while offering visibility and analytics to help businesses stay audit-ready and reduce identity-related risks. Unlike many competitors, Saviynt emphasizes user-friendliness and ease of implementation, making it accessible for a wide range of clients from small businesses to large enterprises. The company's goal is to protect major brands and support their cloud and security initiatives through a subscription-based model that ensures ongoing revenue and investment in product development.

El Segundo, CaliforniaHeadquarters

2010Year Founded

$165.4MTotal Funding

DEBTCompany Stage

Enterprise Software, CybersecurityIndustries

1,001-5,000Employees

Benefits

Remote Work Options

Flexible Work Hours

Risks

Emerging identity security startups pose a threat to Saviynt's market share.

Rapid AI advancements may outpace Saviynt's current technological capabilities.

Data privacy and regulatory challenges could hinder global service expansion.

Differentiation

Saviynt offers a unified platform for cloud, enterprise, and big data security.

The AI-powered Intelligence Suite enhances decision-making in identity and access management.

Saviynt's user-friendly platform simplifies identity lifecycle management with automated workflows.

Upsides

Saviynt's recognition as a 2024 Gartner Customers' Choice highlights strong customer satisfaction.

Partnership with SPG expands cybersecurity capabilities and market reach.

Hiring industry experts strengthens Saviynt's leadership and product marketing efforts.

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