[Remote] Senior Manager, Content at Dandy

United States

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$140,300 – $170,000Compensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Software, Dental TechnologyIndustries

Requirements

6+ years of experience in content marketing, brand management, or content strategy roles
Experience leading creative teams and developing content that drives measurable growth
Proven track record of producing high-impact campaigns and leading complex creative projects across digital and traditional channels
Hands-on experience managing end-to-end photo and video production and providing art direction across multiple mediums
Creative thinker with excellent storytelling, writing, and creative strategy skills
Strong understanding of content performance metrics and how to use data to inform creative decisions
Exceptional communication, presentation and collaboration skills with the ability to manage multiple cross-functional stakeholders
Highly organized and able to manage multiple projects simultaneously in a fast-paced environment
Familiarity working within Figma and Adobe Creative Suite

Responsibilities

Lead and evolve Dandy’s content strategy across key growth marketing channels, with a specific focus on direct mail, photo/video content, paid media, and developing new content formats
Oversee end-to-end creative development — from concept through execution — including large-scale design projects, campaign production, and photo/video shoots
Manage and mentor high-performing creative team members, and freelancers, fostering a culture of creativity, accountability, and collaboration
Partner cross-functionally with Demand Generation, Product Marketing, and Customer Marketing to align content strategy with insights, positioning, and business objectives
Analyze creative performance to identify insights, test new ideas, and continuously improve content effectiveness across channels
Translate complex industry topics into engaging creative concepts and storytelling that resonate with dental professionals
Uphold high standards for design, storytelling, and execution, ensuring every asset reflects Dandy’s commitment to quality, innovation, and clarity

Skills

Key technologies and capabilities for this role

Content StrategyCreative DirectionContent MarketingDirect MailPhoto ContentVideo ContentPaid MediaSocial Media MarketingEmail MarketingCampaign Management

Questions & Answers

Common questions about this position

What is the salary range for the Senior Manager, Content role?

The salary range is $140.3K - $170K.

Is this position remote?

Yes, this is a remote position.

What experience is required for this role?

Candidates need 6+ years of experience in content marketing, brand management, or content strategy roles, plus experience leading creative teams and developing content.

What will I be doing in this role?

You will lead and evolve Dandy’s content strategy across key growth marketing channels, oversee end-to-end creative development, manage and mentor creative team members and freelancers, partner cross-functionally, analyze performance, translate complex topics into engaging content, and uphold high standards.

What kind of company culture does Dandy have?

Dandy fosters a culture of creativity, accountability, and collaboration within its creative team.

Dandy

Digital dental lab services and software

About Dandy

Dandy provides digital dentistry solutions to dental practices across the United States, enabling them to transition from traditional methods to modern digital techniques. Their services include digital scanning, design, and manufacturing of dental prosthetics such as dentures and implants. Dandy's proprietary Chairside software simplifies the scanning process, allowing dental professionals to perform complex procedures with greater accuracy and efficiency. Unlike competitors, Dandy offers their Chairside software for free, making it easier for practices to scan patients and submit lab cases. The company generates revenue through the manufacturing and sale of dental products based on these digital scans, along with providing clinical support and live scan feedback. Dandy's goal is to enhance patient experiences and improve operational efficiency for dental practices by facilitating the adoption of digital dentistry.

New York City, New YorkHeadquarters

2020Year Founded

$4.2MTotal Funding

SEEDCompany Stage

Enterprise Software, HealthcareIndustries

1,001-5,000Employees

Benefits

Medical, dental, & vision coverage

Parental planning

Mental health benefits

401(k) plan

PTO

Fitness reimbursements

Risks

Competition from established companies like Align Technology is increasing.

Data privacy concerns are rising with digitalization in the dental industry.

Rising raw material costs could impact Dandy's profit margins.

Differentiation

Dandy offers a unique end-to-end digital dental lab service.

Their Chairside software simplifies the scanning process for dental professionals.

Dandy provides free software, earning revenue from dental prosthetics sales.

Upsides

Growing demand for digital dental solutions aligns with Dandy's offerings.

Personalized dental care trend supports Dandy's customized prosthetics services.

AI integration in dental imaging complements Dandy's digital scanning technology.

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