Ada

Director, Brand

Canada

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing & Advertising, Biotechnology, AI & Customer ServiceIndustries

Requirements

Candidates should possess 8+ years of experience in integrated marketing and brand leadership roles within high-growth B2B SaaS companies, with demonstrated experience leading global teams and managing multi-million dollar budgets. They should also thrive in fast-paced, collaborative environments and be comfortable navigating ambiguity.

Responsibilities

As Director of Integrated Marketing (Brand) at Ada, you will be responsible for architecting and stewarding Ada’s global brand presence, overseeing a cross-functional team spanning campaign strategy, creative development, brand design, and social media. This includes developing global and regional campaigns, owning the social media strategy, building strategic partnerships, and scaling creative excellence across every customer touchpoint to drive measurable business impact through world-class brand storytelling and full-funnel integrated marketing.

Skills

Brand Strategy

Campaign Management

Creative Development

Social Media Strategy

Partnership Building

Storytelling

Integrated Marketing

Leadership

Team Management

Ada

Automates customer service with AI chatbots

About Ada

Ada provides automated customer experience solutions through AI-powered chatbots that help businesses streamline customer service tasks. The platform operates on a subscription model, allowing companies to automate repetitive tasks and improve customer satisfaction while reducing costs. Ada differentiates itself by offering a comprehensive suite of services, including consulting and managed services, backed by strong venture capital support. The company's goal is to transform customer service management by enhancing efficiency and engagement through automation.

Key Metrics

Toronto, CanadaHeadquarters

2016Year Founded

$185.3MTotal Funding

SERIES_CCompany Stage

Enterprise Software, AI & Machine LearningIndustries

201-500Employees

Risks

Emerging AI chatbot startups pose a threat to Ada's market share.

Rapid AI advancements require continuous updates, straining Ada's resources.

Data privacy regulations could increase compliance costs for Ada.

Differentiation

Ada specializes in AI-driven chatbots for automated customer experience solutions.

The company offers a subscription-based model ensuring steady revenue and client engagement.

Ada provides consulting, development, and managed services to enhance customer support operations.

Upsides

Ada raised $130M in Series C funding, boosting its growth potential.

Partnerships with platforms like Zendesk enhance Ada's integration capabilities.

Growing demand for AI solutions supports Ada's market expansion and client acquisition.

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