Director, Analytics Enablement at RAPP

El Segundo, California, United States

RAPP Logo
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, Advertising, Data ScienceIndustries

Skills

Key technologies and capabilities for this role

AnalyticsData CollectionData ActivationMeasurementReportingTracking ImplementationTag Management SystemsWeb AnalyticsESPsDigital Media

Questions & Answers

Common questions about this position

What is the salary or compensation for the Director, Analytics Enablement role?

This information is not specified in the job description.

Is this Director, Analytics Enablement position remote or office-based?

This information is not specified in the job description.

What key skills are required for the Director, Analytics Enablement role?

Key skills include architecting and maintaining tracking implementations, tag management with platforms like Google Tag Manager and Ensighten, authoring business documents like BRDs and use cases, client interfacing and documentation, and expertise in analytics platforms such as ESPs, digital media, web analytics, and data privacy topics.

What is the company culture like at RAPP?

RAPP fosters an inclusive workplace that values diversity, emphasizes personal well-being, and champions individuality in marketing solutions and the workplace, leveraging data, creativity, technology, and empathy.

What makes a strong candidate for the Director, Analytics Enablement position?

Strong candidates will have expertise at the intersection of analytics and technology, experience with digital analytics best practices, tag management, client-facing communication skills, and knowledge of data privacy changes like loss of cookies and Google Privacy Sandbox.

RAPP

Precision marketing agency using data-driven strategies

About RAPP

RAPP Worldwide focuses on precision marketing by using detailed data and advanced technology to create personalized marketing experiences for consumers. They serve a variety of clients across sectors like healthcare and technology, delivering engaging campaigns that enhance customer experiences and build brand loyalty. RAPP generates revenue through marketing services such as data analytics and creative content production, as well as consulting to optimize marketing strategies. As part of the Omnicom Group, they leverage a broad network of resources to provide effective marketing solutions.

New York City, New YorkHeadquarters
1965Year Founded
$1.3MTotal Funding
SEEDCompany Stage
Data & Analytics, Consulting, Consumer GoodsIndustries
1,001-5,000Employees

Risks

Loss of key personnel may disrupt strategic initiatives.
New creative leadership could impact client satisfaction if misaligned.
Resource diversion to internal initiatives may affect client service delivery.

Differentiation

RAPP leverages data and technology for personalized marketing experiences.
RAPP is part of Omnicom Group, enhancing its global reach and resources.
RAPP combines creative strategies with data analytics for effective customer engagement.

Upsides

AI-driven personalization enhances RAPP's targeted customer experiences.
Privacy-centric data tools align with RAPP's data-driven marketing approach.
Programmatic advertising complements RAPP's precision marketing model.

Land your dream remote job 3x faster with AI