Candidates should possess a Bachelor's degree in business, marketing, or a similar field and have 2 to 4 years of management consulting experience. Familiarity with economic impact analysis, experience design, analytics, benchmarking, and experience architecture is beneficial.
The Digital Strategy Analyst will participate in customer engagements to develop strategies for customer-experience transformation and digital innovation. Responsibilities include conducting economic impact analysis, designing customer experiences, analyzing digital business performance through benchmarking, and assessing technology landscapes. The role also involves contributing to industry perspectives through thought leadership and collaborating on industry and partner strategies to deepen customer footprint and align go-to-market efforts.
Software solutions for content creation and marketing
Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.