Digital Content Specialist (Costa Rica)

About Granicus

Serving the People Who Serve the People

Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and their constituents together. We are on a mission to support our customers by meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the Govtech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn. Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers powering an unmatched Subscriber Network that uses our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve—driving meaningful change for communities around the globe.

The Role

The Digital Content Writer plays a pivotal role in shaping and delivering compelling editorial content for Destination Marketing Organizations (DMOs) through a network of talented freelance writers. Collaborating closely with these writers, the Digital Content Writer ensures the seamless production and timely delivery of diverse content formats such as blog posts and website copy utilizing the Simpleview CMS. In tandem with Simpleview’s digital strategists, SEO analysts, paid media analysts, and project managers, the Digital Content Writer will drive content creation initiatives and support digital marketing campaigns.

What Your Impact Will Look Like Here

• Develop comprehensive style guides and content briefs tailored to each client, encompassing audience insights, tone of voice, and keyword strategies.
• Establish and maintain an editorial content calendar for full management projects, overseeing projects from conceptualization through post-launch assessment.
• Assign and oversee content requests for freelance writers, ensuring adherence to deadlines and compliance with copyright and privacy regulations.
• Meticulously edit and proofread content for accuracy, coherence, grammar, style, and alignment with brand guidelines.
• Assist the Manager, Digital Content in recruiting and onboarding new freelance talent, and ensuring prompt compensation for completed projects.
• Collaborate seamlessly with cross-functional teams—including marketing, design, and SEO—to craft cohesive content strategies aligned with business objectives.
• Maintain accurate project records to ensure efficient workflow and project tracking.
• Stay up-to-date with industry trends, adopting best practices and leveraging emerging technologies to enhance content quality and efficacy.

You Will Love This Job If You Have

• Proven track record as a digital copywriter, preferably in an agency or marketing environment.
• Demonstrable expertise in writing, editing, and proofreading, supported by a diverse portfolio of digital copy samples.
• Deep understanding of digital marketing principles, encompassing SEO, SEM, social media, and email marketing.
• Proficiency in content management systems (CMS), social media management tools, and analytics platforms.
• Exceptional time management and organizational skills, with the ability to manage multiple projects simultaneously and meet strict deadlines.
• Strong communication and interpersonal abilities, facilitating effective collaboration with diverse teams and clients, and translating complex concepts into digestible content.

Preferred Skills/Experience

• Bachelor's degree in