Data Scientist
AntennaFull Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Key technologies and capabilities for this role
Common questions about this position
You'll work with large amounts of data to find opportunities to improve player experience, present insights on VIP outreach strategies by analyzing statistical causation between campaigns and demographics, and develop clear narratives using visualization tools for VIP engagement, player support, and campaigns.
This information is not specified in the job description.
This information is not specified in the job description.
Zynga focuses on connecting the world through games, using data to model and predict user behavior for more personalized and fun experiences, while striving to better understand players in a collaborative environment across North America, Europe, and Asia.
Strong candidates should excel at working with large datasets, statistical analysis to identify causation, data visualization for clear narratives, collaboration with stakeholders, and providing proactive insights to improve player engagement.
Develops social games for mobile platforms
Zynga develops social games primarily for mobile and web platforms, with popular titles like FarmVille and Words With Friends. Their games are designed to be engaging and accessible, featuring social elements that allow players to connect with friends. This focus on social interaction helps keep users engaged and encourages them to return to the games. Zynga targets casual gamers who prefer quick and easy entertainment on their smartphones and tablets. The company uses a freemium model, offering free downloads with optional in-game purchases for enhancements and generating revenue through advertising. Zynga also partners with organizations like Amazon Prime and educational initiatives to expand its reach and support social causes.