Customer Lifecycle Manager | Mid-senior | Saily at Nord Security

Vilnius, Vilnius County, Lithuania

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Telecom, Travel, Subscription ServicesIndustries

Requirements

Successful previous experience in a similar role in Customer Value Management, CRM, or Lifecycle Marketing fields, preferably in telecom, travel, or other subscription-based businesses
Experience with CRM tools and marketing automation platforms: Braze (preferably), Salesforce, Iterable or similar
Analytical, result-oriented mindset and proven ability to interpret data and turn insights into actions
Proven ability to collaborate cross-functionally with colleagues of diverse seniority
Self-starter who thrives in a fast-paced, high-growth environment

Responsibilities

Collaborate on customer lifecycle strategies that drive engagement, up-/cross-sell and retention
Set up trigger based communication flows across customer lifecycle - onboarding, engagement, retention, and win-back - using a marketing automation platform
Continuously test and optimize messaging, offers, frequency, and channel mix (email, in-app, push notifications) to maximize customer value, boost engagement and reduce churn
Collaborate with marketing, product, data teams to balance business growth with exceptional customer experience
Gather and analyze customer feedback to identify pain points and adjust communication accordingly
Stay informed on industry trends and best practices in lifecycle marketing, automation, and customer value management

Skills

Key technologies and capabilities for this role

CRMLifecycle MarketingCustomer Value ManagementMarketing AutomationA/B TestingEmail MarketingPush NotificationsIn-App MessagingCustomer AnalyticsData Analysis

Questions & Answers

Common questions about this position

What is the salary range for the Customer Lifecycle Manager position?

The gross salary range is 3100-4800 EUR per month.

Is this position remote or does it require office work?

This information is not specified in the job description.

What skills and experience are required for this role?

Successful experience in Customer Value Management, CRM, or Lifecycle Marketing is required, preferably in telecom, travel, or subscription businesses. Experience with CRM tools and marketing automation platforms like Braze, Salesforce, or Iterable is needed, along with an analytical mindset to turn data into actions and cross-functional collaboration skills.

What is the company culture like at Saily?

Saily offers a fast-paced, high-growth environment where self-starters thrive, with a focus on cross-functional collaboration with marketing, product, and data teams to drive business growth and customer experience.

What makes a strong candidate for this Customer Lifecycle Manager role?

Candidates with experience in lifecycle marketing in subscription businesses, proficiency in tools like Braze, and a proven ability to analyze data, optimize campaigns, and collaborate cross-functionally will stand out.

Nord Security

Cybersecurity services for individuals and businesses

About Nord Security

Nord Security provides a variety of cybersecurity products aimed at protecting both individuals and businesses from online threats. Their main offerings include NordVPN, which is a virtual private network that ensures secure internet access through advanced encryption and threat protection, making it popular among millions of users. For businesses, NordLayer offers a tailored cybersecurity solution that allows secure access to the internet and company resources while helping organizations comply with various regulations. Additionally, NordLocker is an encrypted cloud storage service that enables users to securely sync, back up, and share files, utilizing strong cryptography for data protection. Unlike many competitors, Nord Security combines multiple cybersecurity services into a single subscription model, making it easier for users to manage their online safety and data privacy.

Vilnius, LithuaniaHeadquarters

2012Year Founded

$194.5MTotal Funding

GROWTH_EQUITY_VCCompany Stage

CybersecurityIndustries

1,001-5,000Employees

Benefits

Health Insurance

Mental Health Support

Professional Development Budget

Flexible Work Hours

Additional Paid Leave

Risks

Emerging VPN providers offering lower prices could erode Nord Security's market share.

Rapid evolution of cyber threats may strain Nord Security's resources.

Expansion into eSIM technology could face regulatory challenges in different countries.

Differentiation

Nord Security offers a comprehensive cybersecurity package with advanced threat protection.

NordLayer provides businesses with secure internet access and compliance support.

NordLocker uses state-of-the-art cryptography for secure cloud storage.

Upsides

Nord Security's partnership with Bango enhances distribution through telecom channels.

The global VPN market is expected to grow significantly, benefiting NordVPN.

Demand for secure remote work solutions boosts Nord Security's business products.

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