Lifecycle Campaign Manager
ZoomSalary not specified
Full Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
FinTech, PaymentsIndustries
Requirements
- プロジェクトや施策の進行管理の実務経験
- マーケティングの実務経験
- 社内外の幅広い関係者との折衝経験
- PDCAを回し、データをもとに施策改善を行ってきた経験
- 施策の多角的な効果検証の経験
- ChatGPT等の生成AIの業務利用経験
Responsibilities
- 既存施策の運用・改善業務（「PayPayステップ」の改定に伴う事業者間調整やプロジェクト全体の進行管理、「友だち紹介特典」の拡充に向けた課題分析、開発部門・関係事業者との折衝、運用設計、新サービス開始時の既存施策への影響確認、規約改定、事業者間精算などの運用対応）
- 新規施策の企画・推進業務（新たなロイヤリティプログラムやユーザー基盤拡大施策の企画立案、施策実現に向けた関係部門との連携、プロジェクトマネジメント全般）
- AI推進（部門内の業務において、ChatGPT等の生成AIを活用して業務効率化や高度化の推進）
- 施策の企画立案、予算策定、KPI設計、スケジュール管理
- 社内各部門・エグゼクティブへの企画説明および合意形成
- 景品表示法など関連法令に基づく企画内容の精査
- オウンドメディア・外部出稿媒体のディレクション、クリエイティブ監修
- プレスリリース、施策発表準備
- コスト予測、進捗管理、施策終了後の成果分析
- 施策実施中のトラブル対応
Skills
Key technologies and capabilities for this role
Questions & Answers
Common questions about this position
What is the work arrangement or location policy for this role?
The position offers a Hybrid Workstyle, allowing work from the office, home, or satellite office, subject to the organization's rules and business instructions.
What are the required skills and experience for this position?
Required experience includes project or campaign management, marketing operations, coordination with internal and external stakeholders, PDCA cycles with data-driven improvements, multi-angle effect verification, and using generative AI like ChatGPT for business.
What is the salary or compensation structure?
The position is on an annual salary system (including some fixed overtime pay), determined based on experience, skills, performance, and contribution according to company regulations, with annual reviews and potential special bonuses based on company performance and individual contribution.
What is the company culture like at PayPay?
PayPay maintains a 'Day1' stance with diverse members from about 50 countries, emphasizing unlimited vision, rapid product iteration, passion for fintech and marketing, proactive challenge discovery, collaboration, and creating new value at overwhelming speed.
What makes a strong candidate for this role?
Strong candidates have experience driving projects from planning to launch, proactively identify and act on challenges, design KPIs beyond existing metrics, collaborate persistently with teams, and verify/improve initiatives using data and user insights; CRM experience is not required.
PayPal
Digital payments platform for various clients
About PayPal
PayPal offers a digital payments platform that allows users to conduct online transactions, mobile payments, and peer-to-peer transfers. It generates revenue primarily through transaction fees charged to merchants and provides various services for individual consumers, small to medium-sized businesses, and large enterprises. PayPal distinguishes itself from competitors by offering a wide range of secure financial services tailored to different client needs. The company's goal is to create a convenient and secure digital payments experience for all users.
San Jose, CaliforniaHeadquarters
1998Year Founded
$188.7MTotal Funding
IPOCompany Stage
Fintech, Financial ServicesIndustries
10,001+Employees
Benefits
A Stanford Navigator helps employees research providers and health conditions, and make informed decisions about health care
Advance Medical is available for all employees who are looking for a world-class specialist to provide an expert medical opinion for treatment plans
Stock Purchase Plans
Retirement Savings and Pension Plans
Stock Awards
Life Insurance and Disability Benefits
Paid Time Off
Four Weeks Paid Sabbatical for every Five Years of Service
Educational and Professional Development benefits
Matching Gifts & Volunteerism Opportunities
Matching Gifts
Skills-Based Volunteering
Green Teams
GIVE Teams
Risks
Lawsuits over Honey's practices could damage PayPal's reputation.
Allegations of racial discrimination may lead to legal challenges.
Stablecoin expansion may expose PayPal to regulatory scrutiny.
Differentiation
PayPal Ventures accelerates market entry for innovative financial solutions.
PayPal offers a versatile platform for diverse clients, from individuals to large enterprises.
PayPal's revenue model includes transaction fees, currency conversion, and financial services.
Upsides
Increased stablecoin adoption enhances PayPal's digital payment capabilities.
Growing DeFi interest boosts PayPal's integration with blockchain systems.
New 'Money Pooling' feature taps into the expanding split payments market.
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