Category Manager
AlconFull Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
The Category Manager role requires a strong understanding of category management principles and experience working with large format retailers such as Sam's Club, BJ's, Costco, Dollar General, Family Dollar, and Dollar Tree. Candidates should be proficient in using various insights tools including scan consumption, shopper panel data, depletions, and assortment/planogram software. Experience in leading teams and providing coaching for professional development is also necessary.
The Category Manager will lead the channel-specific selling strategy and category management for BODYARMOR, providing fact-based insights to influence decision-making with national and regional retail partners. Responsibilities include preparing for and participating in annual line reviews and objective-setting meetings, developing data-driven recommendations for assortment optimization and planograms, and presenting these findings to retailers. The role also involves analyzing key customer performance, identifying execution gaps, evaluating promotional effectiveness, and uncovering pricing and promotional opportunities to maximize brand sales. Additionally, the Category Manager will lead and mentor a team of associate managers and analysts, and train the sales force on advanced analytics.
Global leader in non-alcoholic beverages
The Coca-Cola Company is a major player in the beverage industry, offering a variety of non-alcoholic drinks such as soft drinks, water, sports drinks, juices, and plant-based beverages. Its products are manufactured and distributed through a network of bottling partners who handle the production, packaging, and delivery of these beverages to consumers and businesses around the world. This extensive distribution system ensures that Coca-Cola products are widely available. Unlike many competitors, Coca-Cola benefits from strong brand recognition and a diverse portfolio of popular drinks, which helps it adapt to changing consumer tastes. The company's goal is to refresh the world and positively impact communities while maintaining a commitment to sustainability.