The Coca-Cola Company

Category Analyst, Bottler - East

United States

Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Beverages, Consumer GoodsIndustries

Requirements

Candidates must possess a Bachelor's degree and 1-2 years of experience in sales, category management, analytics, shopper insights, or strategy. The role requires technical proficiency in Tableau, scan systems, panel systems, and MS Office, with a strong emphasis on Excel. Preferred candidates will have field sales experience and reside East of the Mississippi, with availability for up to 25% travel.

Responsibilities

The Category Analyst will support bottler and channel-specific selling strategies and retail execution by leveraging knowledge sources and systems to provide fact-based insights. Responsibilities include developing insights for bottler partners, sharing category trends and projections, owning analytics communication, generating business reporting, answering ad hoc business questions using tools like Tableau and Nielsen, and training bottler sales teams on category management tools. The analyst will also proactively analyze key performance metrics, identify execution gaps, lead monthly scorecard processes, and evolve reporting tools for internal teams.

Skills

Category Analysis
Data Analysis
Sales Strategy
Retail Execution
Business Insights
Communication
Presentation
Stakeholder Management
Market Analysis
Business Reporting
Sports Nutrition

The Coca-Cola Company

Global leader in non-alcoholic beverages

About The Coca-Cola Company

The Coca-Cola Company is a major player in the beverage industry, offering a variety of non-alcoholic drinks such as soft drinks, water, sports drinks, juices, and plant-based beverages. Its products are manufactured and distributed through a network of bottling partners who handle the production, packaging, and delivery of these beverages to consumers and businesses around the world. This extensive distribution system ensures that Coca-Cola products are widely available. Unlike many competitors, Coca-Cola benefits from strong brand recognition and a diverse portfolio of popular drinks, which helps it adapt to changing consumer tastes. The company's goal is to refresh the world and positively impact communities while maintaining a commitment to sustainability.

Atlanta, GeorgiaHeadquarters
1892Year Founded
IPOCompany Stage
Consumer GoodsIndustries
10,001+Employees

Risks

Acquisition of Billson’s Beverages may affect Coca-Cola's non-alcoholic brand image.
Economic pressures may reduce consumer spending on premium Coca-Cola products.
AI-driven campaigns could expose Coca-Cola to data privacy concerns and scrutiny.

Differentiation

Coca-Cola's vast distribution network ensures global product availability and market penetration.
Strong brand equity and marketing efforts drive consumer loyalty and market presence.
Commitment to sustainability initiatives enhances brand reputation and competitive edge.

Upsides

Growing demand for health-conscious beverages boosts Coca-Cola's low-sugar and functional drink offerings.
Direct-to-consumer sales channels enhance Coca-Cola's e-commerce presence and consumer engagement.
Popularity of plant-based diets allows Coca-Cola to expand its plant-based beverage line.

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