Business Development Representative US (Mid-Market) at Kobo

New York, New York, United States

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$80,000 – $100,000Compensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

HR Technology, SaaS, Payroll, RecruitingIndustries

Requirements

Curious and humble, not shy away from asking questions to deeply understand customers and their needs, able to articulate and adjust pitch accordingly
Excellent communication skills (written and spoken)
Problem solver with ownership of tasks, analytical skills, structured thinking, and independent working style
Hands-on mentality, defaults into action, gathers first learnings fast, and iterates on progress
Wants the fastest track to Account Executive, seeks highest learning opportunity, comfortable in fast-paced, high-growth environment
Enjoys working in person with a team (offices in NYC and Berlin, values in-person collaboration)

Responsibilities

Generate demand by understanding the product and customers in-depth
Hunt down prospects and draft compelling messages
Create creative ways to get more people excited about Kombo
Figure out how to engage 100% of the 5% of ICP currently in the market for the software
Work closely with GTM team, CEO, Commercial Lead, sales, marketing, and rev-ops in a lean team environment

Skills

B2B Sales

Prospecting

Lead Generation

Cold Outreach

CRM

Salesforce

GTM Strategy

Outbound Sales

Kobo

Provides eReaders and digital reading apps

About Kobo

Rakuten Kobo Inc., a leading player in digital reading technology, provides a sophisticated ecosystem for seamless access to ebooks across various devices through its range of eReaders and Kobo App. This company is ideal for individuals passionate about transforming and enhancing the global reading experience, offering a highly collaborative environment that supports over 30 million users worldwide. Employees can thrive on opportunities to interact with cutting-edge technology while contributing to an expansive digital library that enriches both the accessibility and enjoyment of reading.

Toronto, CanadaHeadquarters

2009Year Founded

$395.9MTotal Funding

ACQUISITIONCompany Stage

Consumer Software, EducationIndustries

201-500Employees

Benefits

Flexible Work Hours

Remote Work Options

Health Insurance

Paid Sick Leave

401(k) Company Match

Commuter Benefits

Health Savings Account/Flexible Spending Account

Employee Discounts

Parental Leave

Professional Development Budget

Training Programs

Meal Benefits

Company Social Events

Risks

Increased competition from Amazon's Kindle Unlimited may attract Kobo's customers.

The rise of audiobook platforms like Audible may impact Kobo's e-book sales.

Free online reading platforms could reduce demand for Kobo's paid e-books.

Differentiation

Kobo supports multiple formats, including EPUB and PDF, unlike some competitors.

Kobo offers nearly 4 million titles in 68 languages, a diverse selection.

Kobo's platform synchronizes bookmarks across devices, enhancing user convenience.

Upsides

Audiobook integration could increase user engagement and revenue for Kobo.

Sustainability initiatives may attract environmentally conscious consumers to Kobo.

AI-powered personalization can enhance user experience and retention on Kobo's platform.

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