About Universal Ads
Universal Ads, a part of Comcast, enables any brand, of any size, to seamlessly make and buy commercials across premium video reaching new qualified audiences at scale. Universal Ads combines premium and brand-safe video content directly from the most influential media companies with the ease and familiarity of social ad buying. It is your one-stop shop for high-quality video ads delivering performance and unmatched scale.
Job Summary
Responsible for defining report and dashboard requirements for individual subject areas; develops, designs, builds and tests reports and dashboards for business unit and enterprise programs. Works cross-functionally to collect data and build solutions that drive action and clarity of business performance. Infers trends from a variety of data sources and confidently delivers their interpretation and solutions; makes recommendations to executives. Employs advanced data visualization methods to present information in a concise and impactful manner. Develops processes and procedures to drive department efficiencies. Integrates knowledge of business and functional priorities. Acts as a key contributor in a complex and crucial environment. May lead teams or projects and shares expertise.
Core Responsibilities
- Design, build, and manage business intelligence visualizations that clearly communicate the status of the Universal Ads business
- Ensure dashboards feature visualizations which clearly illustrate takeaways from underlying dataset
- Be naturally data savy, and ensure the accuracy, integrity and reliability of data across all BI platforms, upholding the highest standards of data governance.
- Continually iterate on dashboards and visualizations by closely collaborating with internal stakeholders and thinking creatively
- Be a storyteller: ensure that all work seeks to explain how the business is doing, by working across a variety of datasets that highlights performance on revenue, measurement, retention, and other business KPIs
- Help own the long-term roadmap of our BI tooling including the development of a user-friendly UI that houses a variety of datasets.
- Creates dashboards and reports based on the needs of end users.
- Incorporates end user requests and requirements to develop an enterprise reporting solution.
- Supports the user community in the training and use of business intelligence tools to query tables and databases for self-service analytics.
- Optimizes queries and reports to improve performance, making changes as needed.
- Helps to create innovative (Proof of Concept) measurement solutions, tracks client adoption, and works with internal product teams on automation and productization.
- Works cross-collaboratively with other analysts or stakeholders to cultivate powerful visual storytelling throughout the organization.
- Identifies current measurement gaps and defines business requirements for solutions needed but not yet supported.
- Participates in the design and development of the system, as well as creation of user documentation.
- Keeps abreast of strategies, trends, initiatives, and best practices within the Company and competitive landscape.
- Mentors other analyst on development best practices to elevate overall quality of solutions.
- Consistent exercise of independent judgment and discretion in matters of significance.
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
- Other duties and responsibilities as assigned.
Employee Expectations
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff - be enthusiastic learners, users and advocates of our game-c
Required Skills
- Requires knowledge of SQL programming, reporting platforms, and/or tools (e.g., Tableau, Power BI, Looker, etc.).