Associate Director of Technology – Customer Data Platform (CDP) at AT&T

Dallas, Texas, United States

AT&T Logo
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Telecommunications, TechnologyIndustries

Requirements

  • Robust technical background with extensive expertise in Data Engineering, data pipeline orchestration, and Customer Data Platform (CDP)
  • Proven track record of managing high-performing engineering teams, driving innovation, and delivering scalable solutions
  • Ability to align technical initiatives with marketing objectives and overarching business goals
  • Strategic leadership skills to oversee strategy, architecture, development, and deployment of technology solutions

Responsibilities

  • Establish organization's Customer Data Platform (CDP) strategy, ensuring scalability, reliability, and security
  • Design the CDP architecture to unify customer data from multiple sources (e.g., web, mobile, CRM, transactional systems) into a centralized and actionable platform
  • Translate business requirements into technical deliverables and collaborate with marketing, analytics, and product teams to define use cases that align with strategic goals
  • Partner with analytics and data science teams to enable advanced analytics, machine learning, and real-time data applications
  • Work closely with stakeholders across departments to align strategies, priorities, and goals; provide regular updates to leadership on CDP performance, project progress, risks, and opportunities
  • Build, manage, and mentor a team of engineers, fostering a culture of collaboration, innovation, and technical excellence
  • Set clear goals, performance metrics, and development plans for team members; conduct regular performance reviews and feedback sessions
  • Recruit and retain top talent to scale the team as the organization grows
  • Collaborate with cross-functional teams (e.g., data science, analytics, marketing, product, IT) to align engineering efforts with business needs and promote cross-functional collaboration on data strategies
  • Lead by example, supporting team members in resolving technical and operational challenges; create individual development plans
  • Define and implement the architecture for the Customer Data Platform (CDP), ensuring scalability, reliability, and security
  • Oversee the design and optimization of scalable ETL/ELT workflows to ingest, clean, transform, and store structured and unstructured data from diverse sources

Skills

Customer Data Platform
CDP
Data Engineering
Data Pipeline Orchestration
Platform Engineering

AT&T

Telecommunications services including wireless and broadband

About AT&T

AT&T provides telecommunications services, including wireless communications, broadband internet, and digital television, primarily in the United States. Its 5G network offers faster data speeds and more reliable connections, although availability can vary. The company caters to both individual consumers and businesses, offering various subscription plans that include options for unlimited data and bundled services that combine internet, TV, and phone. AT&T generates revenue mainly through subscription fees, device sales, and its streaming service, DIRECTV STREAM, which adds to its diverse offerings. In a competitive market, AT&T distinguishes itself with its extensive service range and strong brand presence.

Dallas, TexasHeadquarters
1876Year Founded
$43.3MTotal Funding
IPOCompany Stage
Consumer Software, EntertainmentIndustries
10,001+Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Paid Vacation
Paid Sick Leave
Paid Holidays
Paid Parental Leave
Adoption Assistance
Disability Insurance
Life Insurance
Employee Assistance Programs
Wellness Program
Employee Discounts

Risks

The customer service guarantee may increase financial liabilities due to compensation for outages.
A recent data breach could damage AT&T's reputation and lead to customer churn.
Resistance to replacing landlines may impact customer retention and satisfaction.

Differentiation

AT&T offers a unique customer service guarantee, setting it apart from competitors.
The company is expanding its fiber network, enhancing broadband offerings in underserved areas.
AT&T's 'Phone-Advanced' device aligns with the trend of replacing traditional landlines.

Upsides

AT&T's fiber network expansion could provide a competitive edge in broadband services.
The new customer service guarantee may attract customers from competitors lacking similar assurances.
Collaboration with The Arc enhances AT&T's brand image through corporate social responsibility.

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