Associate Director of Consumer Insights at Gilead Sciences

Foster City, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Pharmaceuticals, Biotechnology, HealthcareIndustries

Requirements

Proven experience (job description cuts off, but implied from context)

Responsibilities

Extract and synthesize actionable insights from large consumer datasets (e.g., 1st Party Websites, 3rd Party Claims Data, SDoH Consumer Data) to identify key consumer behaviors, trends, and opportunities; provide strategic recommendations to optimize media and marketing strategies
Conduct comprehensive analysis of consumer data to uncover patterns and trends that drive business decisions; integrate data from disparate sources, analyze findings, and develop compelling narratives that clearly communicate insights
Provide data-driven recommendations to optimize marketing and media strategies; use insights to influence content, channel, and audience targeting decisions
Lead the development and maturation of comprehensive reporting ecosystems, with a strong focus on self-service analytics; build and scale Power BI/Tableau dashboards that empower stakeholders to independently access and interact with data, ensuring actionable insights are easily accessible across teams; manage processes and systems from initial setup to full-scale deployment for timely, accurate, and actionable reporting; collaborate with teams to optimize data flow and reporting functionality
Leverage experience in working with LiveRamp, data clean room environments, or similar platforms to manage and enhance consumer data analysis; ensure seamless data integration and privacy-compliant collaboration across multiple data sources
Create and deliver insightful reports and presentations that convey key findings and actionable recommendations; effectively communicate insights to various stakeholders, including cross-functional teams and senior leadership
Ensure the integrity, accuracy, and confidentiality of all consumer data, following best practices in data governance and security

Skills

Key technologies and capabilities for this role

Consumer InsightsMarket ResearchData AnalysisStrategic PlanningMarketing StrategyPatient ExperienceCross-Functional CollaborationInsight Translation

Questions & Answers

Common questions about this position

Is this position remote or hybrid?

This is a hybrid position based in Foster City, California.

What are the key responsibilities of the Associate Director of Consumer Insights?

Key responsibilities include insight generation from consumer datasets, data analysis to uncover patterns, providing media strategy support, and leading the development of reporting ecosystems with self-service analytics using Power BI/Tableau.

What skills are needed for this role?

The role requires skills in extracting insights from large consumer datasets like 1st Party Websites, 3rd Party Claims Data, and SDoH data, conducting data analysis, integrating disparate data sources, and building Power BI/Tableau dashboards.

What is the company culture like at Gilead?

Gilead emphasizes collaboration, determination, and a relentless drive to make a difference, with people leaders driving an inclusive culture where employees feel developed and empowered. Every team member plays a critical role in scientific innovations.

What makes a strong candidate for this position?

Strong candidates will have experience leading consumer insights strategies, analyzing large datasets from sources like claims data and SDoH, and building self-service analytics dashboards, with the ability to translate data into actionable marketing recommendations.

What is the salary or compensation for this role?

This information is not specified in the job description.

Gilead Sciences

Develops and commercializes biopharmaceuticals

About Gilead Sciences

Gilead Sciences focuses on discovering, developing, and commercializing medicines for various medical conditions, including HIV/AIDS, liver diseases, cancer, inflammatory and respiratory diseases, and cardiovascular issues. The company conducts extensive research and development to create new therapies, which are then marketed to healthcare providers, hospitals, and pharmacies after receiving regulatory approval. Gilead differentiates itself from competitors through its strong commitment to R&D and strategic partnerships, such as with SAP Ariba, to enhance its operations and product offerings. The company's goal is to improve health equity and access to care globally, working with communities to ensure that its medicines reach those in need.

Foster City, CaliforniaHeadquarters

1987Year Founded

$15,873.6MTotal Funding

IPOCompany Stage

Biotechnology, HealthcareIndustries

10,001+Employees

Benefits

Paid family time off and paid parental time off

Generous 401(k) contribution matching

Comprehensive medical plans that cover both physical and mental healthcare

Global Wellbeing Reimbursement

Time Off

Global Volunteer Day

Giving Together Program

Employee Support Programs

Flexible Work Options

Risks

Increased competition in HIV treatment from ViiV Healthcare's expanding drug portfolio.

Regulatory scrutiny over drug pricing could impact Gilead's U.S. market operations.

Patent expirations, like Truvada's, lead to increased generic competition and revenue loss.

Differentiation

Gilead's lenacapavir is recognized as the 2024 Breakthrough of the Year for HIV care.

Partnerships with LEO Pharma and Tubulis enhance Gilead's focus on inflammatory and cancer therapies.

Gilead's commitment to health equity initiatives like COMPASS and HepConnect sets it apart.

Upsides

Gilead's strategic partnerships expand its reach in inflammatory and oncology drug markets.

Investment in digital health technologies enhances Gilead's R&D and patient engagement.

Focus on sustainability improves Gilead's operational efficiency and corporate reputation.

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