Associate Creative Director, Design, Brand and Engagement, Marketing at The New York Times

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Media, Journalism, MarketingIndustries

Requirements

5+ years of direct management experience, with a deep-seated passion for mentoring designers and helping them build their careers
10+ years of experience in brand and engagement design, ideally across both creative agency and in-house environments, with a clear track record of producing and leading world-class creative work
A portfolio that not only shows beautiful work, but demonstrates how your design choices clarify complex ideas and connect with audiences
Exceptional visual skills (inferred from context)

Responsibilities

Inspire and direct the creative vision for our engagement and product marketing initiatives, from new feature launches to onboarding and in-app experiences
Guide the in-house adaptation and extension of our major brand campaigns, collaborating with our agency partners to create cohesive and brilliant executions across all channels
Translate marketing strategies into clear creative directives that excite the team and result in cohesive, effective work
Ideate and build compelling ways to communicate the value of our key product features, transforming in-app experiences into clear and compelling marketing
Be a dedicated leader and mentor to your team, guiding their career growth through hands-on coaching and one-on-one development
Tap into your experience to help designers improve their work, defining creative standards and best practices that have a positive impact on the team’s culture and process
Champion the marketing creative team and its work throughout the organization, serving as an ambassador for our mission and craft
Drive the recruitment and hiring of top full-time and temporary design talent, identifying the next generation of creatives for The Times
Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world

Skills

Graphic Design

Motion Design

Creative Direction

Art Direction

Brand Design

Visual Design

Team Leadership

Campaign Design

Product Marketing

Design Leadership

The New York Times

Digital and print news organization

About The New York Times

The New York Times provides news coverage, analysis, and opinion pieces on various topics such as politics, business, technology, and culture, catering to a global audience. Its products include both digital and print editions, which operate on a subscription-based model, generating revenue from over 10 million paid subscriptions. The company also earns income through advertising, including display ads and sponsored content. What sets The New York Times apart from competitors is its reputation for reliable journalism and in-depth reporting. Additionally, it offers specialized services like NYT Cooking, which enhances the value for subscribers. The goal of The New York Times is to deliver high-quality journalism while adapting to the changing media landscape.

New York City, New YorkHeadquarters

1850Year Founded

$600.2MTotal Funding

IPOCompany Stage

Consumer Goods, EntertainmentIndustries

5,001-10,000Employees

Benefits

Remote Work Options

Hybrid Work Options

Risks

Legal challenges from AI companies could strain financial resources.

Internal conflicts over editorial policies may affect staff morale and integrity.

Collaborations may lead to conflicts over editorial control and revenue sharing.

Differentiation

The New York Times has won 98 Pulitzer Prizes, more than any other newspaper.

It offers specialized services like NYT Cooking, enhancing subscriber value.

The company boasts over 10 million paid subscriptions, leading in digital news.

Upsides

Increased demand for audio content boosts The New York Times' podcast offerings.

Growing interest in climate change topics can expand The New York Times' readership.

The popularity of newsletters strengthens subscriber relationships and engagement.

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