Assistant Store Manager Experiences - House of Sport at Dick's Sporting Goods

Cedar Rapids, Iowa, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, Sporting GoodsIndustries

Requirements

Experience overseeing specialized Experiences such as The Rock Wall, The Cage, The Field/Ice Rink, Golf Bays/Services, Equipment Service, and In-Store activations
Ability to increase revenue, traffic, and athlete conversion through strategic programming including in-store events, utilization of batting cages, golf bays, outdoor field, rock wall, couponing, and shop nights
Skills in event planning, managing event space configurations, staffing coverage, internal/external communication, event execution (setup to teardown), and ensuring 100% compliance with event waivers
Knowledge of merchandising standards including merchandise exposure, visual presentation, pricing, signage, and stockroom monitoring
Ability to provide product feedback to Executive Director on local athlete needs and inventory levels
Proficiency in maintaining KPIs such as utilization of experiences, brand awareness, merchandise attachment, sales, budgets, replenishment, audits, and staff efficiency
Adherence to policies/procedures on safety, loss prevention, standard operating procedures, and external regulations
Capability to plan/organize 90 days out for hassle-free shopping experiences, leveraging insights on athlete satisfaction and teammate engagement
Experience holding teammates accountable for operational guidelines, brand standards, customer service, cash handling, safety, and LP audits
Knowledge of integrating/promoting additional services like glove steaming, racket stringing, skate sharpening
Ability to manage community relationships, support Sports Matter, and act as liaison for HOS Marketing, Grand Openings, and events
Strong leadership in training, coaching, development, building development plans, making recommendations on termination/advancement
Direct management of teams in assigned departments, ensuring athlete satisfaction and awareness of programming, with dotted line responsibility for other areas as Head Coach
Partnership with Executive Director/Common Purpose Director on long-range workforce management, payroll oversight, scheduling based on traffic/sales analysis
Commitment to fostering an inclusive, people-first store environment

Responsibilities

Oversee all specialized Experiences of the business including The Rock Wall, The Cage, The Field/Ice Rink, Golf Bays/Services, Equipment Service, and In-Store activations (where applicable)
Drive revenue, traffic, and athlete conversion through strategic programming like in-store events, batting cages, golf bays, outdoor field, rock wall, couponing, and shop nights
Manage event planning, space configurations, recommend setups based on event type/size/availability
Oversee staffing coverage, communications, event execution (setup to teardown), and ensure 100% waiver compliance
Drive innovation by leveraging experiences for new engagement opportunities and enhanced value
Ensure assigned departments meet merchandising standards (exposure, visual, pricing, signage) and monitor stockrooms
Provide feedback to Executive Director on relevant products and inventory for local athletes
Maintain high KPIs including experiences utilization, brand awareness, merchandise attachment, sales, budgets, replenishment, audits, staff efficiency
Adhere to safety, loss prevention, SOPs, and external laws/guidelines
Integrate Service, Selling, and Experiences practices to drive merchandise attachment, utilization, and athlete satisfaction
Plan/organize 90 days out for hassle-free shopping by identifying store opportunities and focusing on athlete/teammate connections
Hold teammates accountable for operational guidelines, brand standards, customer service, cash handling, safety, and LP audits
Integrate/promote additional services (glove steaming, racket stringing, skate sharpening)
Support managing community relationships with Executive Director/CPD and Local Marketing Specialist
Partner/support Sports Matter and act as liaison for HOS Marketing, Grand Openings, events
Prioritize training, coaching, development; infuse learning into daily leadership; build development plans
Make recommendations on teammate termination/advancement
Directly manage teams in assigned departments; ensure athlete satisfaction/programming awareness; dotted line for other areas as Head Coach
Partner on long-range store workforce management; oversee payroll/scheduling to meet budget based on traffic/sales
Foster inclusive, people-first environment for teammates/athletes

Skills

Key technologies and capabilities for this role

Event PlanningStaff ManagementMerchandisingRevenue GrowthCustomer EngagementInventory ManagementVisual MerchandisingKPI MonitoringTeam LeadershipProduct Recommendation

Questions & Answers

Common questions about this position

Is this a full-time position?

Yes, this is a full-time role.

What is the work location for this role?

This information is not specified in the job description.

What are the main responsibilities of the Assistant Store Manager Experiences?

The role oversees specialized Experiences like The Rock Wall, The Cage, The Field/Ice Rink, Golf Bays/Services, event planning, staffing, product merchandising, service standards, and community relationships.

What is the company culture like at DICK’S Sporting Goods?

The company believes in how positively sports can change lives, commits to an inclusive and diverse workforce reflecting the communities served, and emphasizes everyone playing a critical role in creating confidence and excitement for athletes.

What makes a strong candidate for this Assistant Store Manager role?

Strong candidates should have experience in event planning, merchandising, team accountability, driving revenue through experiences, and maintaining high standards in operations, safety, and customer service.

Dick's Sporting Goods

Retailer of sporting goods and apparel

About Dick's Sporting Goods

DICK'S Sporting Goods is a retailer specializing in sporting goods, offering a variety of products such as sports equipment, apparel, and footwear. The company operates both physical stores and an online platform, allowing customers to shop in a way that suits them best. Customers can take advantage of financing options, such as 0% APR for larger purchases, making it easier to buy what they need. DICK'S Sporting Goods also has a loyalty program called ScoreCard, which rewards customers for their purchases, encouraging them to return. What sets DICK'S apart from competitors is its commitment to customer satisfaction, highlighted by its Best Price Guarantee, and its focus on social responsibility, believing in the positive impact of sports on lives. The goal of DICK'S Sporting Goods is to provide quality sporting goods while giving back to the community and promoting ethical business practices.

Coraopolis, PennsylvaniaHeadquarters

1948Year Founded

IPOCompany Stage

Consumer GoodsIndustries

10,001+Employees

Benefits

Flexible Work Hours

Remote Work Options

Risks

Increased competition from digital-first retailers could erode market share.

Closure of 35 stores in California may impact regional sales and brand presence.

Geopolitical tensions and elevated interest rates pose risks to supply chain stability.

Differentiation

DICK'S Sporting Goods offers exclusive brands and experiential retail strategies.

The company has a strong omnichannel presence, integrating online and physical stores.

DICK'S loyalty program, ScoreCard, enhances customer retention and repeat business.

Upsides

Experiential retail strategies are gaining traction, boosting customer engagement and sales.

The rise of 'athleisure' fashion aligns with DICK'S product offerings.

DICK'S Sporting Goods' strategic investments in House of Sport and Field House concepts fuel growth.

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