Area Sales Manager at Critical Mass

Houston, Texas, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Food and Beverage, Consumer GoodsIndustries

Requirements

Not Specified

Responsibilities

Execute weekly sales routes as defined by the Company
Learn and understand the unique attributes, pricing, promotions, and route to market for the Company’s brands
Build and maintain relationships with accounts, including “gatekeepers” and key stakeholders
Provide excellent sales/customer service to achieve account satisfaction
Handle customer concerns and follow-up proactively via phone, email, and in person
Develop and maintain relationships with local distributors and their representatives, motivating them to grow the Company’s brands
Participate in distributor kickoffs, monthly meetings, and ride-alongs to promote the company brands
Develop and maintain relationships with local brand reps, including setting up and leading productive ride-alongs
Utilize mobile electronic devices to accurately and timely compose and complete required forms and documents
Report back progress, successes, and challenges to management in a timely manner
Solicit and obtain orders for incremental sales by meeting face-to-face with store decision makers
Sell in displays, additional SKUs, additional facings, cold box placement, and create other opportunities to grow volume
Survey assigned accounts to ensure products and POS are presented to maximize customer sales and influence purchasing decisions
Utilize data and information to identify opportunities for increased profits and margins, solicit and obtain orders for products, and take samples to promote new product launches
Interact with owners/managers about displays and signage, confirming they are current and using discussions to increase sales
Inform owners/managers of current promotions and remove expired promotional materials

Skills

Sales Management

Account Management

Relationship Building

Customer Service

Distributor Relations

Sales Reporting

Merchandising

Retail Sales

Data Utilization

Mobile Devices

Critical Mass

Digital experience design and marketing agency

About Critical Mass

Critical Mass is a digital experience design agency that creates engaging digital solutions for clients in various industries, including automotive, finance, healthcare, and retail. The agency focuses on delivering tailored digital strategies, user experience (UX) design, and technology solutions. Their services encompass website design and development, digital marketing campaigns, social media management, and data analytics. Critical Mass differentiates itself from competitors through its collaborative approach, working closely with clients to co-create solutions that resonate with their target audience. The company aims to simplify complex digital challenges and provide user-friendly solutions while nurturing talent through programs like the Critical Mass Artist In Residence (CM AIR) and Trailhead.

Calgary, CanadaHeadquarters

1996Year Founded

$238KTotal Funding

M_AND_ACompany Stage

Data & Analytics, Consulting, Consumer SoftwareIndustries

1,001-5,000Employees

Benefits

Professional Development Spending Account that can be used for conferences, courses, subscriptions, books

Competitive pay and benefits

Match charitable donations up to $100USD

Flexible, reasonable work-from-home arrangements whenever possible

Risks

Emerging digital agencies in Canada threaten Critical Mass's market share.

Rebranding with BlackSquare may misalign with Diageo's brand vision, affecting collaborations.

Public health disinformation focus may attract scrutiny, impacting reputation in studied regions.

Differentiation

Critical Mass excels in advanced UX design and data analytics.

The company specializes in voice interface design and AI-driven customer interactions.

Critical Mass offers integrated marketing communications and omnichannel strategies.

Upsides

Increased demand for personalized digital experiences boosts Critical Mass's core services.

The rise of e-commerce aligns with Critical Mass's expertise in digital identity solutions.

Growing digital ad expenditure in Canada expands the market for Critical Mass's services.

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