Area Marketing Manager at US Foods

Plymouth, Minnesota, United States

US Foods Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Food Distribution, FoodserviceIndustries

Requirements

  • 5 years marketing experience
  • Ability to operate under pressure and tight deadlines
  • Excellent prioritization and time management skills
  • Sound understanding of marketing principles
  • Ability to build and maintain excellent working partnerships and interface with a variety of internal and external resources to attain organizational goals
  • Ability to make sound, independent decisions
  • Proficient communication skills
  • Able to work with various content management and online marketing systems
  • Self-directed and highly motivated

Responsibilities

  • Manages and develops annual marketing plan in conjunction with Area Leadership
  • Manages Area marketing spend and budgeting within all Markets in the Area
  • Plan, develop, coordinate, and execute marketing and sales activities such as culinary events, sales meetings, promotions/incentives, etc
  • Serves as Area’s voice of marketing leadership for center led strategic initiatives such as flyer promotions, product launches, customer and seller events, incentives and other campaign driven efforts
  • Counsels and provides support to Area leadership to maximize impact of center-driven marketing programs and best practices for delivering local programs
  • Manages marketing activities to support and drive key results; sales and profit growth, penetration (account, Scoop, and E-Commerce) and account growth
  • Assesses local sponsorship and partnership opportunities with marketing leadership and provides assistance in obtaining items such as advertisements for local media, table tents, etc
  • Implements and executes center led marketing activities, reviews center-led materials and makes area specific changes (e.g., updates to product list based on inventory availability) before distributing, and manages all aspects of distribution
  • Develops marketing materials and communications to support Area-led activities using templates, tools and best practices provided by the Center (e.g., local flyers, promotions and events) and manages distribution
  • Communicates local promotional results to sales team using Center provided analytics or working with Sales Analyst on local tracking needs
  • Makes recommendations to Area Leadership on how to improve results of promotional and marketing events
  • Partners with VPLS to execute marketing initiatives to drive sales growth and works with VP Merchandising to ensure alignment
  • Follows company brand standards when customizing and creating any local marketing materials and ensures brand execution by all personnel within all Markets in the Area and vendor/broker partners
  • Provides Center provided product/program positioning materials (e.g., sell sheets, guides) and training materials for the sales force
  • Uses and encourages the use of approved social media channels and collaboration tools (e.g., Teams/Yammer) by all personnel within the Area
  • Supervises Marketing Coordinator (in select areas only)
  • Performs other duties assigned by manager

Skills

Marketing Strategy
Budget Management
Event Planning
Marketing Communications
Sales Promotions
Product Launches
Sponsorship Management
Marketing Materials Development

US Foods

Food distribution for restaurants and healthcare

About US Foods

US Foods is a leading food distributor in America, providing a wide range of food products and services to restaurants, healthcare facilities, and other food service operators. The company offers over 350,000 products, including fresh produce and culinary equipment, and operates by purchasing food in bulk and selling it to clients while also offering services like culinary expertise and business consulting. With a strong logistics network that ensures timely deliveries, US Foods also supports clients with solutions like the "Make It Now" platform during challenging times. Additionally, the company is committed to social responsibility, having donated over $32 million in food and supplies for hunger relief during the COVID-19 pandemic.

Rosemont, IllinoisHeadquarters
1853Year Founded
$340.5KTotal Funding
IPOCompany Stage
Food & Agriculture, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
Paid Time Off
Short-term and Long-term Disability
Employee Stock Purchase Plan
Life Insurance
Flexible Work Hours

Risks

Potential E. coli contamination from Taylor Farms onions could harm US Foods' reputation.
$500 million senior notes issuance increases financial risk if debt obligations aren't met.
Expansion in Buda involves significant capital investment, risking financial strain.

Differentiation

US Foods offers over 350,000 diverse products to meet varied customer needs.
The 'Make It Now' platform aids clients in recovery and reopening efforts.
US Foods provides value-added services like culinary expertise and business consulting.

Upsides

Expansion in Buda, Texas, will create 165 new jobs by December 2026.
Flexible scheduling and seven-day delivery model enhance customer service.
Advancements in cold chain logistics improve perishable food distribution efficiency.

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