Product Marketing Coordinator
NewselaSalary not specified
Full Time
Entry Level & New Grad, Junior (1 to 2 years)
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Manufatura de Pisos, Esportes, ConstruçãoIndustries
Requirements
- Superior completo em Comunicação / Marketing / Publicidade e Propaganda / Relações Públicas
- Inglês intermediário
- Bom relacionamento interpessoal
- Comunicação escrita e oral
- Responsabilidade
Responsibilities
- Com base no planejamento de Marketing, dá suporte ao desenvolvimento de materiais promocionais para lançamentos de produtos, preparando briefings e coordenando a interface com a agência de publicidade
- Coordena a criação de peças offline para site e fórum, gerencia e atualiza o portfólio, solicitando especificações e orçamentos
- Coordena o envio de produtos para fotos e acompanha o processo até a aprovação
- Atualiza e faz a gestão do estoque do portfólio de brindes para clientes
- Apoia eventos e feiras
- Responsável pela comunicação de produtos (externa e interna) através de newsletters
- Gerencia a atualização das plataformas de cadastro de produtos
Skills
Marketing de Produto
Gestão de Materiais Promocionais
Briefings
Agência de Publicidade
Peças Offline
Gestão de Portfólio
Fotografia de Produtos
Gestão de Estoque
Eventos e Feiras
Newsletters
Plataformas de Cadastro
Inglês Intermediário
Target
Retailer offering diverse consumer goods
About Target
Target Corporation is a retail company that offers a wide range of products, including clothing, electronics, home goods, and groceries, through nearly 2,000 stores and an online platform. Its "Design For All" philosophy allows it to provide high-quality, affordable products that cater to diverse customer needs. Target differentiates itself from competitors with its owned brands and the Target Circle loyalty program, which enhances customer engagement. The company's goal is to support sustainability and community initiatives by giving back 5% of its profits to local communities.
Minneapolis, MinnesotaHeadquarters
2005Year Founded
N/ACompany Stage
Consumer GoodsIndustries
10,001+Employees
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
Paid Sick Leave
Paid Holidays
Paid Vacation
401(k) Retirement Plan
Employee Discounts
Risks
Increased competition from online-only retailers like Amazon threatens Target's market share.
Rising labor costs due to new minimum wage laws could impact profit margins.
Supply chain vulnerabilities from geopolitical tensions may affect inventory and pricing strategies.
Differentiation
Target's 'Design For All' philosophy offers unique, high-quality products at affordable prices.
The Target Circle loyalty program enhances customer engagement and shopping experience.
Target's commitment to sustainability and community support sets it apart from competitors.
Upsides
Experiential retail and 'retailtainment' strategies can boost customer engagement and foot traffic.
Augmented reality integration offers immersive shopping experiences showcasing Target's unique designs.
Omnichannel retail strategies enhance customer experience by integrating online and offline shopping.
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