Admissions Representative at Primer

San Antonio, Texas, United States

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Education, K-12Industries

Requirements

Bilingual in English and Spanish
Embedded in San Antonio, Texas
Sales and/or admissions experience: Prior experience in sales, customer service, or admissions (preferably educational), with ability to build relationships and meet enrollment goals; experience with CRM and sales engagement platforms
Strong communication and presentation skills: Ability to deliver engaging presentations and adapt to audience needs
Comfort with in-person relationship-building and community engagement
Ability to thrive in autonomous, on-the-ground work while aligned with central admissions leadership
Flexibility to work some evenings/weekends for events or parent schedules
Team player mentality: Strong collaboration, especially with Texas GM
Professionalism and brand alignment: Commitment to Primer’s values, mission, and educational approach

Responsibilities

Conduct in-person parent meetings with prospective families, adjusting to their preferences on time and location
Host campus tours and open houses in collaboration with campus staff
Be present at community and school events to represent Primer (admissions-focused, not generating marketing opportunities)
Maintain scheduling, communication, and follow-ups in Salesforce/Groove, aligned with central admissions processes
Serve as a local ambassador for Primer, helping families feel welcomed and connected during enrollment exploration

Skills

Key technologies and capabilities for this role

SalesforceGrooveBilingual English SpanishAdmissionsSalesCRMCustomer EngagementEvent HostingCommunity Outreach

Questions & Answers

Common questions about this position

Is this a remote position or does it require being in a specific location?

This role requires being embedded in San Antonio, Texas to connect with prospective families in person and build the local feel of Primer.

What skills and experience are required for the Admissions Representative role?

Required qualifications include sales or admissions experience preferably in education, experience with CRM and sales platforms like Salesforce/Groove, strong communication and presentation skills, comfort with in-person relationship-building, and a team player mentality.

What does the Admissions Representative do on a daily basis?

Responsibilities include conducting in-person parent meetings, hosting campus tours and open houses, attending community events, maintaining scheduling and follow-ups in Salesforce/Groove, and serving as a local ambassador for Primer.

Who does the Admissions Representative report to and collaborate with?

The role reports directly to the Head of Admissions and works in close partnership with the Texas GM.

What makes a strong candidate for this Admissions Representative position?

Strong candidates have sales/admissions experience in education, CRM proficiency, excellent communication skills, comfort with autonomous in-person work, flexibility for evenings/weekends, and a team-oriented approach aligned with Primer's mission.

Primer

Personalized K-8 education through Microschools

About Primer

Primer provides personalized educational experiences through its Microschools, which are small, community-based institutions for K-8 students. These Microschools allow children to learn at their own pace and explore their interests, focusing on individual creativity and original thinking rather than a standardized curriculum. Unlike traditional schools, Primer emphasizes a flexible and tailored approach to education, catering to families seeking alternatives to conventional systems. The company actively involves parents in the educational process, fostering a collaborative environment. Primer operates on a tuition-based model but offers personalized payment plans and financial aid to ensure accessibility for a wider range of families. The goal is to create a more engaging and effective learning experience for children.

San Francisco, CaliforniaHeadquarters

2005Year Founded

$32.5MTotal Funding

SERIES_ACompany Stage

EducationIndustries

51-200Employees

Benefits

Remote Work Options

Risks

Increased competition in personalized education could threaten Primer's market share.

Economic downturns may reduce enrollment, impacting Primer's tuition-based revenue model.

Regulatory changes in education could affect Primer's operations and growth.

Differentiation

Primer offers personalized learning through community-based Microschools, unlike traditional schools.

The company emphasizes parental involvement, enhancing transparency and collaboration in education.

Primer provides flexible tuition plans, making education accessible to diverse financial backgrounds.

Upsides

Primer raised $15m in Series A funding, boosting its growth potential.

The rise of personalized education models aligns with Primer's mission and offerings.

Miami's growth as a startup hub supports Primer's expansion opportunities.

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