Ad Operations Manager at Modal

New York, New York, United States

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$160,000 – $220,000Compensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Gaming, Technology, AdvertisingIndustries

Requirements

3–5 years in media planning, ad operations, or digital advertising, ideally in gaming, tech, or agency environments
Strong understanding of modern ad tech — especially Prebid, Google Ad Manager (GAM), and programmatic ecosystems
Hands-on experience trafficking and optimizing campaigns across multiple platforms
Demonstrated creative sensibility — able to brainstorm and build compelling campaign concepts with brands
Experience working directly with clients and managing relationships from kickoff to wrap-up
Analytical mindset — highly skilled at pulling data from disparate sources, building reports, and finding stories in the numbers
A proactive, “figure it out” attitude — eager to roll up your sleeves and grow with a fast-moving team

Responsibilities

Campaign Planning & Strategy: Design and plan multi-channel media campaigns that resonate with gaming audiences, including bespoke activations and creative integrations
Ad Ops & Execution: Traffic, QA, and manage campaigns end-to-end across platforms like Prebid, GAM, and major SSP/DSP partners
Creative Collaboration: Partner with design and product teams to shape innovative ad experiences, including custom creatives, rewarded experiences, and branded content
Account Management: Serve as a trusted point of contact for clients and agencies — own campaign communication, pacing, performance updates, and post-mortems
Data Analysis: Pull, parse, and analyze data from various ad tech and analytics platforms. Translate insights into actionable recommendations to improve performance and deliver value
Optimization & Innovation: Constantly test, learn, and iterate on campaign strategies, ad formats, targeting tactics, and creative approaches to push results forward

Skills

Key technologies and capabilities for this role

media planningad operationscampaign strategyPrebidGAMSSPDSPdata analysisQAoptimizationaccount management

Questions & Answers

Common questions about this position

What is the salary range for the Ad Operations Manager position?

The salary range is $160K - $220K.

Is this role remote or onsite?

This is an onsite position. The job description lists Location Type: OnSite.

What skills and experience are required for this role?

Candidates need 3–5 years in media planning, ad operations, or digital advertising, strong understanding of ad tech like Prebid, GAM, and programmatic ecosystems, hands-on experience trafficking and optimizing campaigns, creative sensibility, client management experience, and strong analytical skills.

What is the company culture like at Medal?

Medal has a fast-moving team that values a proactive, 'figure it out' attitude, hands-on work, and eagerness to grow together.

What makes a strong candidate for this Ad Operations Manager role?

Strong candidates have 3–5 years of relevant experience, ad tech expertise, creative and analytical skills, client management experience, and a proactive attitude; bonus for gaming familiarity, branded content experience, and presenting to senior clients.

Modal

Employee training and skill development platform

About Modal

Modal Learning focuses on improving employee performance through skill development for businesses. Their main product, the Modal Mastery Platform, uses active learning techniques, including live cohort sessions, labs, and one-on-one coaching, to help employees engage with the material effectively. Unlike competitors, Modal Learning offers a subscription model that provides structured eight-week training programs, aligning skill development with organizational goals. The company's goal is to empower employees and help organizations retain talent by providing clear career development paths.

San Francisco, CaliforniaHeadquarters

2021Year Founded

$30.8MTotal Funding

EARLY_VCCompany Stage

Consulting, EducationIndustries

51-200Employees

Risks

Competition from established players and emerging startups could dilute Modal's market share.

Focus on data and AI may limit appeal to companies seeking broader skill development.

Economic downturns could reduce corporate spending on employee training, impacting revenue.

Differentiation

Modal offers personalized technical skills training with on-demand coaching.

The platform uses cohort-based learning to enhance engagement and retention.

Modal's strategic skills planning aligns training with business goals.

Upsides

Increased demand for personalized learning experiences boosts Modal's market potential.

Growing emphasis on data and AI skills aligns with Modal's course offerings.

Subscription model provides steady revenue and predictable growth for Modal.

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