Account Supervisor, Influencer Marketing at Viral Nation

United States

Viral Nation Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • Deep understanding of influencers across segments and channels
  • Understanding of global marketplace disclosure guidelines
  • Clear understanding of best practices for demonstrating the impact of an influencer and socially-led program
  • Superior social and interpersonal skills
  • Demonstrated ability to work independently
  • Ability to 'manage up'
  • Solid understanding of budget parameters
  • Ability to handle day-to-day budget

Responsibilities

  • Support in spearheading strategic direction across social and influencer campaigns
  • Demonstrate creativity and conceptual thinking on client programs and projects
  • Deliver top-tier Account Management services tailored to each client
  • Foster seamless collaboration with Center of Excellence (COE) teams
  • Collaborate with COE teams to identify emerging trends and opportunities
  • Assume ownership of post-procurement influencer management
  • Engage directly with influencers to co-create compelling content
  • Effectively work within account budget parameters
  • Maintain strong relationships with brands across a variety of verticals
  • Lead and support the development of impactful client presentations
  • Day-to-day client leader, with oversight from the Account Director and senior management
  • Oversee all influencer marketing campaigns through VN’s proprietary platform(s)
  • Lead by example, fostering a collaborative and inclusive work environment
  • Actively contribute to the development and refinement of agency processes and methodologies

Skills

Viral Nation

Influencer and social media marketing agency

About Viral Nation

Viral Nation is an influencer and social media marketing agency that helps brands enhance their digital presence through services like influencer marketing, paid performance, and creative content. The company uses proprietary technologies, including machine learning and AI, to assist clients in transitioning to a social-first approach. What makes Viral Nation different is its ability to combine paid and organic marketing strategies, adapting to changes in social media algorithms for better results. The goal is to help clients achieve measurable growth in return on ad spend (ROAS) and reduce customer acquisition costs (CAC).

Chicago, IllinoisHeadquarters
2014Year Founded
$178.3MTotal Funding
LATE_VCCompany Stage
Consumer Software, AI & Machine LearningIndustries
201-500Employees

Risks

Increased competition from agencies like Clear Digital challenges Viral Nation's market position.
Over-reliance on gaming content may limit diversification into other sectors.
High expectations from influencer attendees at Cannes Lions could strain resources.

Differentiation

Viral Nation uses AI to enhance influencer marketing and brand safety solutions.
The company integrates paid and organic marketing for maximum social media impact.
Viral Nation partners with top studios for innovative content creation and distribution.

Upsides

Growing demand for AI-driven influencer marketing boosts Viral Nation's service appeal.
Partnerships with Vertiqal Studios and Wind Sun Sky expand content creation opportunities.
Recognition at SXSW and Cannes Lions enhances Viral Nation's industry reputation.

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