Web and Growth Manager
FlashpointSalary not specified
- Full Time
- Mid-level (3 to 4 years), Senior (5 to 8 years)
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Services, Cryptocurrency, FintechIndustries
Requirements
Candidates should possess proven experience in website management, digital marketing, or related roles within the crypto industry, demonstrating expertise in website optimization, analytics, and SEO strategies. Familiarity with web analytics tools such as Google Analytics, Amplitude, CDPs like Segment, and BI tools like Looker is highly desirable, and a plus is having web development skills including HTML and JavaScript.
Responsibilities
The Web Product Manager will develop and execute a strategy for optimizing Xapo’s website to maximize traffic, engagement, and conversions, working closely with product and engineering teams to implement and improve website analytics tracking and translating business analytics needs into technical requirements. They will apply technical SEO principles to ensure optimal organic search rankings and site performance, monitor website performance using analytics tools, making data-driven recommendations for improvement, create comprehensive reports on site performance, SEO performance, and key metrics, utilize content management systems (CMS) to create and manage website content effectively, enhance website UI/UX to provide a sticky and engaging user experience, and collaborate with the design team to create and integrate design elements into the website.
Skills
Website Management
Digital Marketing
Analytics Tools (Google Analytics, Segment, Looker, Google Tag Manager)
Content Management Systems (CMS)
SEO
HTML
JavaScript
UI/UX Design
Data Analysis
Technical SEO
Web Performance Monitoring
Xapo Bank
Digital banking platform for cryptocurrency management
About Xapo Bank
Xapo provides digital banking services that focus on managing and storing money using Bitcoin and other cryptocurrencies. The platform allows users to buy Bitcoin, store it securely in ultra-secure Vaults, and manage their funds easily through a user-friendly app. Xapo is designed for both individuals and businesses, offering a fast and secure way to send and receive money globally, making it particularly useful for cross-border transactions. Unlike traditional banks, Xapo emphasizes high-security measures and accessibility, catering to users in both developed and developing countries. The company's goal is to democratize money and empower people by breaking down financial barriers and creating new opportunities for everyone.
Key Metrics
Palo Alto, CaliforniaHeadquarters
2014Year Founded
$38.9MTotal Funding
ACQUISITIONCompany Stage
Fintech, Financial ServicesIndustries
51-200Employees