VP, Technology

Dallas, Texas, United States

Apply with AI Apply

Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing and Advertising, BiotechnologyIndustries

Requirements

Candidates should possess 12+ years of IT experience, with at least 5 years specifically within the Marketing Technology space applied to Precision Marketing. They should demonstrate experience with Marketing Automation solutions such as Salesforce Marketing Cloud and Adobe Campaigns/Journey Optimizer, along with experience in Technical/Functional design and Solutions Architecture, the design of UI applications (web and mobile), experience with management of CMS/DAM solutions, familiarity with Cloud Platforms (AWS, Azure, or GCP), and experience with Data Analytics and mapping it to Campaign Performance. Furthermore, candidates must be fully client-facing and capable of problem-solving with clients and internal teams.

Responsibilities

As VP, Technology, the individual will interface with clients and business stakeholders to understand their marketing needs and functional requirements, propose Marketing/Technical Solutions to business problems and seek alignment for Technical Delivery, conduct analysis of Client’s existing MarTech Architecture, identify gaps and propose a strategic roadmap of application/workflow/tool changes, recommend Cross channel Campaign journeys, User Interfaces and Touchpoints, assist with analysis of marketing data and recommend data integration, recommend Automatic Campaign Decisioning based on Data Analytics/AI/ML workflows, lead Configuration/Customization initiatives for Marketing tools like Salesforce Marketing Cloud, Adobe Campaigns, analyze Non-Functional requirements, assist Product Managers and Business Analysts in breaking down work, and manage Work Assignments for reporting team members while providing Career Management support.

Skills

MarTech solutions

Marketing technology

Data-driven marketing

Client interaction

Technical solutions

Functional requirements

Marketing needs

Business problems

Engineering leadership

OLIVER Agency

Creates customized in-house marketing agencies

About OLIVER Agency

OLIVER specializes in creating and managing customized in-house agencies and marketing ecosystems for brands, achieving an average of 30% savings on marketing spend. They leverage the Oliver Marketing Gateway technology and collaborate with The Brandtech Group to integrate external capabilities into clients' operations.

151 Rosebery Ave, London EC1R 4AB, UKHeadquarters

2004Year Founded

M_AND_ACompany Stage

ConsultingIndustries

1,001-5,000Employees