VP, Regional Merchandising & PD, APAC at The Walt Disney Company

Shanghai, Shanghai, China

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Entertainment, Consumer Products, LicensingIndustries

Requirements

15+ years of progressive experience in product creation roles, with a strong portfolio across categories
Proven success in leading large, diverse, and geographically dispersed teams
Deep understanding of brand/IP management, especially within entertainment or consumer products
Softlines expertise is a must
Demonstrated ability to balance creative excellence with commercial acumen
Experience working with global retailers, licensees, and internal stakeholders to deliver high-impact product lines
Strong communication, storytelling, and influencing skills across all levels of the organization
Ability to thrive in a fast-paced, matrixed environment and navigate complexity with agility
Willingness to travel regionally and globally as needed

Responsibilities

Define and drive the regional product design and development strategy aligned with global brand priorities and commercial objectives
Champion innovation, quality, and originality across all product categories, ensuring alignment with brand values and consumer expectations with licensee partners and The Disney Stores
Serve as a key guardian of Disney IP, ensuring all products reflect the integrity and storytelling of our franchises
Oversee the end-to-end design process from concept to market across softlines, hardlines, and consumables
Deliver consumer-centric, trend-forward product lines that drive revenue, market share, and brand equity
Ensure all products meet or exceed global quality standards and deliver exceptional value
Partner with global and regional commercial, brand, marketing, merchandising, sourcing, and creative teams to bring compelling product stories to life
Collaborate with global and regional leadership to translate briefs into regionally relevant, high-performing product lines for licensed and Disney Store merchandise
Leverage consumer insights and market trends to inform design decisions and innovation pipelines
Lead and inspire a high-performing, diverse team of designers and developers across multiple markets
Foster a culture of creativity, accountability, and collaboration across functions and geographies
Build talent pipelines and mentor future leaders in product design and development
Drive trend forecasting and cultural insight integration into the design process to inform new product directions and inspire breakthrough innovation

Skills

Key technologies and capabilities for this role

Product DesignProduct DevelopmentMerchandisingStrategic LeadershipBrand StewardshipLicensingSourcingInnovationTrend ForecastingQuality StandardsSoftlinesHardlinesConsumablesIP Management

Questions & Answers

Common questions about this position

What is the salary for this VP role?

This information is not specified in the job description.

Is this position remote or based in an office?

This role will be based in Shanghai, China.

What experience is required for this position?

Candidates need 15+ years of progressive experience in product creation roles with a strong portfolio across categories, plus proven success in leading large, diverse, and geographically dispersed teams, and a deep understanding of the field.

What does the team leadership look like for this role?

The role oversees product design and development teams across APAC markets including Greater China, Korea, Japan, Australia, New Zealand, South East Asia, and India, leading a high-performing, diverse team while fostering creativity, accountability, and collaboration.

What makes a strong candidate for this VP position?

A strong candidate will have 15+ years in product creation with a robust portfolio, experience leading large diverse teams across geographies, and the ability to drive strategic vision aligned with Disney's brands.