Freshpaint

VP of Product

United States

$325,000 – $375,000Compensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare Technology, SaaS, Data PrivacyIndustries

Job Description

Salary: $325K - $375K Location Type: Remote Employment Type: FullTime


About Freshpaint

Customer data is the fuel that drives all modern businesses. From product analytics, to marketing, to support, to advertising, advanced data analysis in the warehouse, and even sales – customer data is the raw material for each function at a modern business.

For highly regulated businesses in healthcare, it’s always been a challenge to harness that customer data and get it to the marketing and analytics tools that require it while following patient privacy laws….until now.

Something as simple as running ads to get more users is simple for an e-commerce or software company to do. But common web analytics and advertising tools collect sensitive user identifiers and healthcare information automatically. Those same tools are not HIPAA compliant.

We provide a layer of data governance to make current web analytics tools HIPAA-compliant. For analytics, our customers can continue getting the insights they need to improve the patient experience. For marketing, Freshpaint safeguards health information while helping our customers promote access to care through popular advertising platforms like Facebook, Google, and others.

In short, we help healthcare marketers promote access to care and safeguard patient privacy at the same time. This is an important, complex problem in a massive market (healthcare is 20% of the US GDP).

Our customers manage their customer data with:

  • Privacy Platform: We help healthcare providers automate their website’s + app’s HIPAA compliance, and safeguard patient data. This is our core product today.
  • Future additional product lines! Our core product provides a platform that we're building marketing applications on top of.

We’re fully remote. If you strongly value in-person work, Freshpaint is likely not the best fit for you. Even though we don’t care where you’re located, we only hire within the US. Many of our team is concentrated in various metro areas like SF or NYC. To balance out our remote-ness, we gather the team 2x times per year for offsites. We’re backed by leading investors including Y-Combinator, Intel Capital, and angel investors like the Head of Data from Slack, Head of Data at LinkedIn, and more.


Who We Are

Freshpaint was founded by web analytics veterans who realized how hard it was for highly regulated companies to collect and use customer data in a compliant way. We started as part of Y Combinator’s S19 cohort and have been focused on enabling healthcare companies collect, safeguard, and activate patient data since.

In 2022, the government issued updated guidance around HIPAA, basically making our software a requirement to use for healthcare companies. As a result, we're one of the fastest growing software companies on earth right now.

Our team has deep analytics and growth experience, with all of us coming from high-growth companies like Heap, Pendo, Iterable, Quantum Metric, and Retool. If you value lots of freedom and ownership in your work, interfacing with customers, and working on a product with high customer impact, then Freshpaint is your home.


What Will This Person Do?

Freshpaint is looking for our first full-time product leader to iterate and execute on our product vision.

  • Work with executive leadership to develop Freshpaint's product strategy and roadmap.
  • Hire, develop, and lead the product team that helps us execute on Freshpaint's product strategy.
  • Build an agile development process that drives roadmap execution through shipping and iterating quickly.
  • Work closely with customer-facing teams to develop a customer-centric culture and ability to translate insights into product.
  • Work cross-functionally to identify and develop new features and products that retain customers, unlock expansion opportunities, increase new business velocity, and expand our TAM.
  • Partner with engineering leadership to turn two functions (product and engineering) into one team that executes at a high level.

Requirements

  • 10 years of product management experience.

Skills

Product Management
Healthcare
HIPAA Compliance
Data Governance
Marketing
Analytics
SaaS
B2B
Customer Data

Freshpaint

Ensures HIPAA compliance for digital analytics

About Freshpaint

Freshpaint provides a solution for healthcare providers and related businesses to comply with HIPAA regulations, which protect patients' medical records and health information. Their main service replaces non-compliant tracking technologies with their own, ensuring that Protected Health Information (PHI) is not shared with advertising and analytics tools. This allows businesses to use existing tools like Google Analytics without risking HIPAA violations. Freshpaint operates in a niche market, focusing on the intersection of digital analytics and healthcare privacy, and likely uses a subscription or usage-based fee model to generate revenue while helping clients maintain compliance.

San Francisco, CaliforniaHeadquarters
2019Year Founded
$38.6MTotal Funding
SERIES_BCompany Stage
Data & Analytics, HealthcareIndustries
51-200Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
Unlimited Paid Time Off
Mental Health Support
Gym Membership
Generous Parental Leave
Flexible Work Hours
Company Equity
Remote Work Options

Risks

Potential changes in HIPAA regulations could require costly platform updates.
Increased competition may erode Freshpaint's market share.
Rapid technological advancements may outpace Freshpaint's integration capabilities.

Differentiation

Freshpaint offers HIPAA-compliant analytics solutions for healthcare providers.
The platform integrates marketing tools with one click, simplifying data management.
Freshpaint replaces non-compliant tracking technologies, ensuring patient data privacy.

Upsides

Freshpaint raised $30.7M in Series B funding to expand its platform.
Partnerships with Invoca and Stackadapt enhance privacy-compliant advertising capabilities.
Increased demand for privacy-compliant analytics in healthcare boosts Freshpaint's market potential.

Land your dream remote job 3x faster with AI