Vice President, Programmatic Sales at Newsweek

New York, New York, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Media, Digital Advertising, PublishingIndustries

Requirements

Bachelor’s degree in a relevant field required
8+ years of experience in programmatic sales within the digital media ecosystem
Proven track record of meeting or exceeding sales goals and cultivating high-value client relationships
Demonstrated leadership experience with the ability to grow, mentor, and lead teams
Expertise in programmatic advertising, digital media buying, monetization strategies, and the ad tech ecosystem
Strong analytical and quantitative skills, with proficiency in Excel and reporting tools; comfortable translating complex data into actionable insights
Executive level communication and presentation skills, with the ability to influence at all organizational levels
Collaborative team player with proven ability to navigate a fast-paced, evolving environment
Innovative thinker with a results-driven mindset and a passion for driving measurable impact
Visionary leader who can set direction while rolling up their sleeves when needed
Comfortable with ambiguity and able to pivot strategies in line with market dynamics
Inspiring motivator who drives cross-functional alignment and fosters long-lasting relationships

Responsibilities

Develop and implement short-term and long-term programmatic revenue strategies across programmatic sales channels, including direct, PMP, and work with Yield on open exchange
Continuously identify and capitalize on opportunities within emerging platforms, technologies, and data solutions
Set both short- and long-term objectives to ensure sustainable programmatic sales expansion
Cultivate, strengthen, and maintain executive-level relationships with key clients, agencies, DSPs, SSPs, and tech partners
Serve as a strategic advisor by providing insights into market trends, best practices, and campaign strategies that drive measurable outcomes
Lead, inspire, and mentor a growing programmatic sales team, fostering a culture of innovation, accountability, and results
Partner closely with internal teams (ad ops, yield, data, editorial, product, and direct sales) to ensure seamless execution
Drive alignment across teams to meet revenue goals and elevate Newsweek’s position in the digital media marketplace
Regularly report on programmatic sales financial performance, providing insights into revenue drivers, trends, and opportunities
Leverage analytics and reporting tools to forecast trends, measure the effectiveness of sales programs, and guide decision-making
Ensure transparency and actionable insights are delivered to internal leadership and external partners

Skills

Key technologies and capabilities for this role

Programmatic SalesDSPSSPPMPOpen ExchangeYield OptimizationAd OperationsRevenue StrategyClient RelationshipsTeam LeadershipMarket TrendsData Solutions

Questions & Answers

Common questions about this position

What skills are required for the Vice President, Programmatic Sales role?

The role requires expertise in programmatic advertising, digital media buying, monetization strategies, and the ad tech ecosystem, along with strong analytical and quantitative skills including proficiency in Excel and reporting tools, and executive-level communication and presentation skills.

What is the salary or compensation for this position?

This information is not specified in the job description.

Is this role remote or does it require working in an office?

This information is not specified in the job description.

What kind of team leadership is expected in this role?

The role involves leading, inspiring, and mentoring a growing programmatic sales team, fostering a culture of innovation, accountability, and results, while partnering closely with internal teams like ad ops, yield, data, editorial, product, and direct sales.

What makes a strong candidate for this Vice President role?

A strong candidate will have visionary experience in programmatic sales, expertise in the ad tech ecosystem, proven ability to build executive relationships with clients, DSPs, and SSPs, and skills in leading teams while driving revenue growth through data-driven strategies.

Newsweek

Global news magazine providing in-depth coverage

About Newsweek

Newsweek provides in-depth coverage and analysis of significant global events through its print and digital platforms. With over 80 years of experience, it offers readers a unique perspective on world affairs, helping them understand the context behind major news stories. Newsweek publishes both a U.S. edition and an International edition, which caters to various regions including Europe, the Middle East, Africa, and Asia-Pacific, along with language-specific editions for countries like Japan, Korea, and Latin America. The print magazine is distributed in 68 territories, while its website offers continuous updates on breaking news. Newsweek's goal is to inform and guide readers through the complexities of a rapidly changing world.

New York City, New YorkHeadquarters

1933Year Founded

M_AND_ACompany Stage

Consumer Software, EntertainmentIndustries

501-1,000Employees

Benefits

Hybrid Work Options

Risks

Declining trust in media could impact Newsweek's readership and advertising revenue.

AI-generated content threatens traditional journalism, reducing demand for human journalists.

Social media platforms divert traffic away from traditional news websites like Newsweek.

Differentiation

Newsweek offers both print and digital editions, catering to diverse reader preferences.

The magazine provides in-depth analysis on global issues, setting it apart from competitors.

Newsweek's international editions expand its reach across multiple regions and languages.

Upsides

Increased focus on multimedia content engages younger audiences and diversifies content delivery.

AI-driven journalism tools allow Newsweek to enhance in-depth analysis and investigative reporting.

Collaborations for AR and VR experiences offer innovative storytelling and audience engagement.

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