Vice President of Sales, Prenatal

Position Overview

• Location Type: [Not Specified]
• Job Type: [Not Specified]
• Salary: [Not Specified]

BillionToOne is seeking an experienced Vice President of Prenatal Sales to lead, scale, and develop its sales team for its flagship product, Unity Complete™. This role has significant responsibility and impact, overseeing a team of 150+ reps, managers, and area directors, generating $200M+ in annual revenue with exponential year-over-year growth. The VP of Prenatal Sales will have full P&L/budget responsibility and is considered part of the Extended Leadership Team (ELT).

BillionToOne is a company focused on transforming healthcare through molecular diagnostics, creating a culture of transparency, collaboration, and innovation. They aim to make life-changing diagnostics accessible to all, with a focus on prenatal and cancer diagnostics.

Responsibilities

• Develop and execute comprehensive sales strategies to drive adoption of Unity Complete™ and related prenatal testing solutions.
• Build and scale the sales team structure, including hiring and developing sales representatives, managers, and directors.
• Lead, mentor, and support Sales Directors and their regional teams to drive performance and growth.
• Drive revenue growth and consistently meet or exceed quarterly and annual sales targets.
• Design and implement territory expansion plans to maximize market coverage and sales efficiency.
• Collaborate cross-functionally with Marketing, Product, Operations, and other departments to ensure alignment and seamless execution of go-to-market strategies.
• Build and maintain relationships with key opinion leaders, major healthcare systems, and strategic accounts.
• Provide regular reporting and insights to the Executive Leadership Team on market trends, competitive landscape, and sales performance.
• Continuously refine sales processes, tools, and methodologies to increase effectiveness and scalability.
• Foster a culture of excellence, accountability, and continuous improvement within the sales organization.
• Represent BillionToOne at industry conferences, trade shows, and other external events.

Qualifications

• 15+ years of progressive sales leadership experience in the laboratory/diagnostics industry.
• Experience building and managing a team of 100 or more sales representatives through a multi-layer team structure.
• Proven track record of consistently exceeding sales targets and building high-performing teams.
• Experience scaling sales organizations in high-growth environments.
• Experience in specialty molecular diagnostics is a must-have; women's health and/or prenatal market is preferred.
• Deep understanding of healthcare provider sales cycles and decision-making processes.
• Demonstrated success in territory expansion and sales infrastructure development.
• Strong analytical skills with the ability to translate data into actionable insights.
• Experience presenting to executive leadership teams and boards.
• Bachelor's degree required; MBA or advanced degree preferred.

Key Attributes

• Ambitious mentality with a strong sense of urgency and bias toward action.
• Quick learner with an appetite to master the business and product inside out.
• Hands-on leader who embodies a "no job too big or too small" mentality.

Company Information

BillionToOne is dedicated to transforming healthcare through molecular diagnostics. Their mission is to make life-changing diagnostics accessible to all, focusing on prenatal and cancer diagnostics. They foster a culture of transparency, trust, collaboration, and innovation, aiming to create products that are significantly better than existing solutions.