Stagiaire assistant Category Manager at Stanley Black & Decker

Dardilly, Auvergne-Rhône-Alpes, France

Stanley Black & Decker Logo
Not SpecifiedCompensation
InternshipExperience Level
InternshipJob Type
UnknownVisa
Marketing, E-commerce, ManufacturingIndustries

Requirements

  • Good level of English
  • Ability to synthesize complex data and formulate relevant recommendations
  • Ability to interpret both qualitative and quantitative data
  • Good knowledge of Excel, PowerPoint, and ideally PowerBI
  • Proactive, autonomous, and demonstrates critical thinking

Responsibilities

  • Define segmentation criteria for categories based on consumer needs and thinking patterns
  • Conduct competitive mapping to analyze sales, pricing, and brand positioning
  • Perform SWOT analysis to guide strategic decisions
  • Contribute to the definition of product line upgrades
  • Analyze performance and competitor performance during events like Spring Sales and Prime Day
  • Analyze competitor offerings for new product launches
  • Update new product launch tracking files
  • Monitor product launches across countries
  • Submit new prices into the internal software
  • Collect data to update the PDM (Parts de Marché) dashboard
  • Develop product comparison sheets versus competitors

Skills

Key technologies and capabilities for this role

ExcelPowerPointPowerBIData AnalysisSWOT AnalysisCompetitive AnalysisProduct Benchmarking

Questions & Answers

Common questions about this position

Is this position remote or hybrid?

The position is hybrid.

What skills are required for this internship?

Required skills include good level of English, analytical skills to synthesize complex data, ability to interpret qualitative and quantitative data, good knowledge of Excel, PowerPoint, and ideally PowerBI, plus being proactive, autonomous, and demonstrating critical thinking.

What is the compensation for this role?

This information is not specified in the job description.

What is the company culture like at Stanley Black & Decker?

The company offers an innovative, tech-driven, and highly collaborative team environment supported by over 58,000 professionals in 60 countries, where ideas can impact iconic brands and millions of customers.

What makes a strong candidate for this internship?

Strong candidates will have good English skills, strong analytical abilities to handle complex data, proficiency in Excel, PowerPoint, and ideally PowerBI, and personal traits like being proactive, autonomous, and critical thinkers.

Stanley Black & Decker

About Stanley Black & Decker

New Britain, ConnecticutHeadquarters
1843Year Founded
IPOCompany Stage
Industrial & Manufacturing, Consumer GoodsIndustries
10,001+Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
401(k) Company Match
401(k) Retirement Plan
Employee Stock Purchase Plan
Paid Vacation
Paid Sick Leave
Paid Holidays
Unlimited Paid Time Off
Wellness Program
Phone/Internet Stipend

Risks

Emerging Asian tool manufacturers increase competition, impacting market share and pricing.
Stricter environmental regulations may raise production costs for power tools.
Growing tool rental services could reduce individual tool purchases, affecting sales.

Differentiation

Stanley Black & Decker integrates WhisperDrive technology, enhancing product performance and market appeal.
DEWALT's POWERSHIFT system reduces CO2e emissions by up to 60%, leading in eco-friendly tools.
CRAFTSMAN's seven 2024 Pro Tool Innovation Awards highlight its industry-leading innovation.

Upsides

Partnership with WECS Renewables expands reach into the renewable energy sector.
Increased demand for eco-friendly tools boosts DEWALT's market traction in North America.
DEWALT's tool donation initiative supports tradespeople, potentially increasing brand loyalty.

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