Staff Technical Product Manager at GE Healthcare

Bengaluru, Karnataka, India

GE Healthcare Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, Medical Technology, Marketing TechnologyIndustries

Requirements

  • 5+ years of experience in product management with a focus on marketing automation technologies
  • Expertise in Adobe Tech Stack (certification preferred) with a deep understanding of campaign management, email marketing, and lead nurturing
  • Strong understanding of marketing technology ecosystems, including integration of CRM and other martech platforms
  • Demonstrated ability to work collaboratively in a fast-paced environment, managing multiple stakeholders and balancing technical and business needs
  • Adobe Marketo Certified Expert (MCE) or similar certification (preferred)
  • Experience with Agile product development methodologies (preferred)
  • Familiarity with advanced data analytics and reporting tools (preferred)
  • Strategic Vision: Ability to define and execute a product strategy that aligns with business goals
  • Technical Expertise: Strong technical knowledge of Adobe marketing solutions, especially Adobe Marketo
  • Leadership: Proven experience leading cross-functional teams and driving product innovation
  • Analytical Skills: Ability to use data to make informed decisions and optimize marketing automation efforts

Responsibilities

  • Lead the product vision, strategy, and roadmap for marketing automation tools, with a focus on Campaign Management and Journey Orchestration
  • Collaborate closely with cross-functional teams, including marketing, sales, engineering, and analytics, to ensure alignment of product features with business objectives
  • Serve as the primary technical expert for Adobe Journey Optimizer and Genstudio, driving best practices in implementation, optimization, and integration with other Adobe solutions
  • Oversee the integration of Adobe marketing technologies to create seamless customer journeys, including campaign management, asset delivery, and data-driven personalization
  • Define and track key performance indicators (KPIs) to measure the success and impact of marketing automation initiatives
  • Provide leadership in identifying market trends and new technologies in marketing automation to maintain competitive advantage
  • Manage stakeholder communications, providing regular updates on project status, key milestones, and product enhancements
  • Lead the evaluation, selection, and implementation of new tools, features, and functionalities that complement and enhance the Adobe marketing stack

Skills

Product Management
Marketing Automation
Campaign Management
Journey Orchestration
Adobe Journey Optimizer
Genstudio
Martech
AI
Product Roadmap
KPIs
Cross-functional Collaboration
Technical Leadership

GE Healthcare

Healthcare technology and data analytics provider

About GE Healthcare

GE Healthcare provides a range of healthcare technologies and services aimed at improving patient care. Its main products include imaging systems, mobile diagnostic devices, patient monitoring solutions, and advanced software for data analysis. These products help medical professionals make informed decisions and enhance the efficiency of healthcare delivery. Unlike many competitors, GE Healthcare invests significantly in research and development, allocating $1 billion each year to innovate and enhance its offerings. The company’s goal is to support healthcare providers in delivering better patient outcomes, as evidenced by its technology supporting over 300,000 patients daily and managing 2 billion patient scans each year.

Chicago, IllinoisHeadquarters
1892Year Founded
N/ACompany Stage
Data & Analytics, HealthcareIndustries
10,001+Employees

Risks

Emerging AR technologies increase competition in medical imaging.
Regulatory challenges may delay AI application expansions in healthcare.
Dependence on clinical trial success for new product market positioning.

Differentiation

GE Healthcare invests $1 billion annually in R&D for product innovation.
The company supports over 300,000 patients daily with its healthcare technologies.
GE Healthcare's AIR Recon DL offers 3D motion-insensitive imaging for enhanced MRI quality.

Upsides

Acquisition of Caption Health expands AI-powered ultrasound capabilities.
Successful Phase III trial of [18F]flurpiridaz enhances coronary artery disease detection.
Collaboration with Wayra accelerates digital health innovation in EMEA.

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