Sr. Technical Marketing Manager - Threat Intelligence and Hunting (Remote) at Crowdstrike

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Cybersecurity, Information TechnologyIndustries

Requirements

Candidates must possess advanced technical expertise in cybersecurity, specifically in threat intelligence and hunting. A strong understanding of product marketing strategies, including positioning, messaging, and go-to-market execution, is essential. Experience in developing technical content, such as demonstrations, workshops, and whitepapers, is required. The role necessitates cross-functional collaboration with Product Marketing, Product Management, Sales Engineering, and Enablement teams. Familiarity with mapping product features to adversary attack techniques and countermeasure deployment is also necessary.

Responsibilities

The Senior Technical Marketing Manager will develop and deliver demonstrations of CrowdStrike's threat intelligence and hunting solutions, showcasing their capabilities in identifying and stopping sophisticated adversaries. Responsibilities include building labs, workshops, demo videos, whitepapers, and deployment guides to accelerate adoption and highlight product differentiation. The role involves shaping product positioning, messaging frameworks, and launch strategies, as well as creating technical and thought leadership content like blogs, webinars, and articles. Additionally, the manager will partner with Product Management to align product features with adversary techniques, support Analyst Relations with technical expertise, and collaborate with Sales Engineering and Enablement to develop sales plays and training.

Skills

Technical Marketing

Threat Intelligence

Cybersecurity

Product Marketing

Go-to-Market Strategy

Cloud Security

Identity Security

Product Demonstrations

Technical Content Creation

Competitive Analysis

Crowdstrike

Cloud-native endpoint security solutions provider

About Crowdstrike

CrowdStrike specializes in cybersecurity, focusing on protecting businesses from cyber threats through cloud-native endpoint security solutions. Their main product, the Falcon platform, includes services like Falcon Pro, which replaces traditional antivirus with next-generation antivirus that integrates threat intelligence, Falcon Insight for endpoint detection and response, and Falcon Device Control to manage connected devices. Unlike many competitors, CrowdStrike's services are subscription-based, allowing clients to choose different levels of protection based on their needs. The company serves a diverse clientele, including many Fortune 100 companies, and is recognized as a leader in the cybersecurity field, known for its effectiveness in threat detection and response.

Austin, TexasHeadquarters

2011Year Founded

$468MTotal Funding

IPOCompany Stage

Enterprise Software, CybersecurityIndustries

5,001-10,000Employees

Benefits

Competitive Employee Stock Purchase Plan

Remote-friendly culture

Market leader in compensation and equity awards

Competitive vacation and flexible working arrangements

Comprehensive health benefits + 401k plan

Paid Parental Leave, including adoption

Wellness programs

Professional development and mentorship opportunities

Open offices have stocked kitchens, coffee, soda and treats

Risks

Increased competition from companies like Lumos could challenge CrowdStrike's market share.

Recovery from last year's outage may still affect customer trust and future sales.

Pressure to demonstrate ROI by 2025 could challenge CrowdStrike's financial transparency.

Differentiation

CrowdStrike's Falcon platform offers cloud-native endpoint security solutions, a key differentiator.

The company serves 44 of the Fortune 100, showcasing its strong market presence.

CrowdStrike's proactive threat hunting sets it apart in cybersecurity threat detection.

Upsides

Partnership with SonicWall opens new SMB market segment for CrowdStrike.

Recognition as a leader in ransomware prevention boosts CrowdStrike's market credibility.

Gamified learning initiatives help address cybersecurity skills gap, benefiting future talent pipeline.

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