Marketing Manager
PlanetSalary not specified
Full Time
Junior (1 to 2 years)
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries
Requirements
- Mission-aligned – passionate about food, health equity, and helping others
- Strategic & consultative
- Ability to manage multiple priorities in a fast-paced environment
- Strong communication skills
- Experience developing and executing marketing strategies
- Experience with multi-channel marketing campaigns (email, SMS, digital media, grassroots outreach, webinars)
- Experience with client-facing marketing materials (presentations, one-pagers, case studies, success stories)
- Experience tracking performance of marketing initiatives and analyzing data
Responsibilities
- Develop and execute client marketing strategies that support enrollment, retention, engagement, and expansion goals
- Deeply understand client base and member population to design meaningful, multi-channel campaigns
- Act as a trusted marketing advisor to clients, providing insights and creative approaches
- Own the development of client-facing marketing materials
- Support client renewals and upsell opportunities
- Track performance of client marketing initiatives, analyze data, and report on impact
- Align with client development, sales, and internal marketing teams
- Engage executive stakeholders to shape and execute campaigns
Skills
Foodsmart
Personalized nutrition and meal planning platform
About Foodsmart
Foodsmart offers a platform that helps individuals and families improve their nutrition and meal planning through dietary assessments and nutrition counseling from dietitians. Users receive personalized meal plans and can order healthy food directly to their homes via partnerships with delivery services like Instacart and Grubhub. What makes Foodsmart unique is its combination of meal planning, nutrition advice, and food delivery in one service, catering to those with specific health needs and families seeking healthier options. The company's goal is to empower people to make better dietary choices and enhance their overall health.
San Francisco, CaliforniaHeadquarters
2010Year Founded
$301.4MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Food & Agriculture, Healthcare, Consumer GoodsIndustries
201-500Employees
Benefits
Competitive compensation
Unlimited PTO
Flexible working hours
Flexible working location
Paid health insurance
Monthly gym subsidies
Daily lunch allowances
Risks
Legal challenges from TCPA violations could harm reputation and incur financial penalties.
Dependence on major food delivery partners poses risk if partnerships are disrupted.
Rapid expansion may strain operations and affect service quality.
Differentiation
Foodsmart integrates dietary assessments, nutrition counseling, and food delivery in one platform.
Partnerships with Instacart, Grubhub, and Walmart enhance Foodsmart's food delivery capabilities.
Foodsmart's Foodscripts program allows dietitians to prescribe meals like medications.
Upsides
Raised $200M to expand operations and reach more patients with telenutrition services.
Growing demand for personalized nutrition solutions boosts Foodsmart's market potential.
Partnership with Instacart shows improved health outcomes for obesity and diabetes patients.
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