Specialist, Employee Communications, GC at Nike

Shanghai, China

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Apparel, Retail, CommunicationsIndustries

Requirements

Bachelor's degree (minimum) in journalism, PR, English, communications, business, or related field
6+ years professional experience in campaign management, event management, executive communication, copywriting and content creation
Strong writing and presenting skills in both English and Chinese; experience with video and social media is a plus
Skills to manage events and experiences and manage agencies
Comfortable working with stakeholders (employees and content creators) to drive compelling storytelling through events, content and messages
Strong communicator and collaborator with potential ability to communicate plans across a complex matrix on a corporate, global, and functional basis, including clearly articulating ideas, successfully handling different points of view and building strong relationships and rapport
Creative problem-solver who is curious, tough, entrepreneurial, solution-oriented, flexible, self-driving, able to change course quickly, think big, start small, and thrive in a fast-paced environment

Responsibilities

Partner with the Employee Communications Director and Managers, other team members in Communications, and key business stakeholders to develop and drive integrated employee communications programs across Greater China
Establish and strengthen authentic connections with internal audiences across Greater China to shape Nike, Inc. as a cool brand and great brand to work for, advancing employees’ dedication to business growth, pride of culture, and confidence of future through clear, consistent, breakthrough athlete and sport storytelling that integrates brand, marketplace, and product innovations
Support the conceptualizing and mapping of detailed project plans, timelines, and executions for campaigns (e.g., CIIE, employee lens), initiatives (e.g., Nike culture moments like Maxims Awards), and events (e.g., All Employee Meetings, Athlete Homecoming)
Support or drive independently the development of creative content that inspires, manage content partners to produce it, and coordinate to publish internally and externally (when appropriate) to maximize impact
Support the development and management of the network of employee influencers to drive co-creation of storytelling and diverse publishing
Support the management of internal publishing platform and regularly summarize insights to inform improved storytelling

Skills

Key technologies and capabilities for this role

campaign managementevent managementexecutive communicationcopywritingcontent creationEnglish writingChinese writingvideo productionsocial mediastakeholder managementstorytelling

Questions & Answers

Common questions about this position

What education and experience are required for this role?

A Bachelor's degree (minimum) in journalism, PR, English, communications, business, or related field is required, along with 6+ years of professional experience in campaign management, event management, executive communication, copywriting, and content creation.

What key skills are needed for the Employee Communications Specialist position?

Strong writing and presenting skills in both English and Chinese are required, along with skills to manage events and experiences, manage agencies, and work with stakeholders to drive compelling storytelling.

What is the company culture like for the Communications team at Nike Greater China?

The team consists of creative problem-solvers who are curious, tough, entrepreneurial, solution-oriented, flexible, self-driving, and thrive in a fast-paced environment with diverse experiences and killer attitudes.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What qualities make a strong candidate for this role?

Strong candidates are strong communicators and collaborators with the potential to communicate plans across a complex matrix, articulate ideas clearly, handle different points of view, and build strong relationships.

Nike

Designs and sells athletic footwear and apparel

About Nike

Nike designs, manufactures, and sells a variety of footwear, apparel, equipment, and accessories aimed at athletes, fitness enthusiasts, and everyday consumers. Their products are created to be stylish and performance-oriented, catering to the needs of a diverse clientele. Nike operates through multiple sales channels, including retail stores, online platforms, and third-party retailers, and enhances its brand image through endorsements from well-known athletes and sports teams. A key aspect of Nike's approach is its membership program, which offers exclusive access to products and content, fostering a deeper connection with consumers. Unlike many competitors, Nike places a strong emphasis on sustainability and corporate responsibility, integrating these values into its operations and product development. The company's goal is to continue growing by creating products that resonate with consumers while promoting positive social and environmental impact.

Beaverton, OregonHeadquarters

1964Year Founded

IPOCompany Stage

Consumer Software, Social Impact, Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

Remote Work Options

Flexible Work Hours

Risks

Emerging sportswear brands increase competition through digital marketing and direct sales.

Rising raw material costs could impact Nike's profit margins.

Consumer backlash over labor practices could harm Nike's brand reputation.

Differentiation

Nike integrates electronics into footwear for active recovery, enhancing product innovation.

The company capitalizes on retro designs, appealing to nostalgic consumers.

Nike's strong brand loyalty is bolstered by high-profile athlete endorsements.

Upsides

Nike's partnership with Oaklands Wolves boosts brand visibility among younger demographics.

Significant investments indicate strong investor confidence in Nike's growth prospects.

Nike's recognition as a socially responsible stock appeals to environmentally conscious investors.

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