Social Media Producer

Position Overview

• Location Type: Not specified
• Employment Type: Full-time
• Salary: Not specified

The Producer will assist with The Real Deal’s content production and promotion strategies, with an eye on further growing TRD’s voice and presence on social media. The ideal candidate is keen to adapt TRD’s award-winning journalism across multiple formats, from short-form copywriting to longer-form storytelling. The candidate should possess strong news sensibilities, clean copywriting skills, and an understanding of social media tools and trends.

Requirements

• Experience working at a news outlet or media company is preferred.
• Detail-oriented, organized, proactive, collaborative, and able to juggle multiple projects.
• Social media savvy, including knowledge of best practices, tools, and trends.
• Strong written and verbal communication skills.
• Experience with social media management tools like Later.com and Sprout Social is a plus.
• Interest/experience with Photoshop and/or basic knowledge of fonts, color theory, and layout is a plus.

Responsibilities

• Assist the Social Media Editor, who creates the daily flow of content across all platforms.
• Produce daily content to run on Facebook and LinkedIn.
• Work with reporters to build expanded X/Threads story breakdowns.
• Work with the Multimedia team on cross-platform collaboration, including with TRD’s video team to script social-first videos.
• Community management, including audience engagement and expanding TRD’s network of industry collaborators.
• Administrative support to maximize understanding of analytics and success of social media campaigns.
• Collaborate with the Marketing team on promotional efforts including events, partnerships, and subscriptions.

Company Information

The Real Deal is the largest real-estate news outlet in the US, reaching millions of professionals daily through our media channels. We have received 60+ awards for editorial excellence over the past six years, including the General Excellence award from the Society of Business Writers and Editors. Quantcast rates us among the 300-most visited sites in the US and the website with the wealthiest audience and one of the most educated. As a publication, The Real Deal is to real estate what Variety is to entertainment or what Politico is to Beltway politics – a plugged-in news outlet that is read by the entire industry.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We partner with our employees to support diversity and inclusion in the workplace and through higher education programs supporting rising journalists.