Boulevard

Social Media Content Creator

United States

Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Biotechnology, Software, SaaS, Beauty, WellnessIndustries

Requirements

Candidates should possess a Bachelor's degree in Marketing, Business, or a related field, or equivalent experience. A minimum of 1-2 years of experience in social media marketing is required, with a strong preference for experience in the self-care or beauty industry. Expertise in cross-functional collaboration, strong written and communication skills, and robust analytical skills for assessing and optimizing social media results are essential. Proficiency with social media platforms, tracking, and tools such as Sprout Social, Hootsuite, and Canva is also necessary. The ideal candidate is highly motivated, goal-oriented, results-driven, detail-oriented, and capable of working both independently and within a team.

Responsibilities

The Social Media Content Creator will design and execute social media posts across various channels, with a focus on short-form video content for platforms like TikTok and Reels. Responsibilities include filming, creating visuals, writing captions, and brainstorming content ideas to drive engagement and brand awareness. This role involves creating strategy for user-generated content, capitalizing on social media trends, and adapting content for different social networks in collaboration with marketing teams. The creator will also track and report on social media results.

Skills

Social Media Marketing
Content Creation
Short-form Video
TikTok
LinkedIn
YouTube Shorts
Digital Storytelling
Social Media Strategy
Community Engagement

Boulevard

Business management platform for beauty services

About Boulevard

Boulevard provides a business management platform specifically designed for service-based businesses in the beauty and wellness industry. The platform includes tools for booking appointments, managing inventory, and enhancing customer interactions through features like customizable intake forms, two-way messaging, self-check-in, and automated arrival alerts. It allows businesses to create detailed client profiles that track past visits and purchases, enabling personalized service and stronger client relationships. Boulevard's one-tap tipping feature encourages upsells and pre-bookings, while its Software as a Service (SaaS) model charges clients a subscription fee for access. The platform is recognized for its user-friendly design and effectiveness in improving operational efficiency, setting it apart from competitors.

West Hollywood, CaliforniaHeadquarters
2016Year Founded
$105.1MTotal Funding
SERIES_CCompany Stage
Consumer Software, Enterprise SoftwareIndustries
201-500Employees

Benefits

100% Health, dental, & vision coverage
Flexible vacation & PTO
Quarterly bonus
401k Match
Boulevard bucks
WFH perks

Risks

Emerging competitors offer similar features at lower costs, threatening Boulevard's market share.
Economic downturns may reduce spending in the beauty industry, affecting Boulevard's revenue.
Data privacy concerns with third-party integrations could lead to regulatory scrutiny.

Differentiation

Boulevard offers a comprehensive platform tailored for the beauty and wellness industry.
The platform integrates client self-scheduling, CRM, and payment processing seamlessly.
Boulevard's focus on personalized services enhances customer experience and operational efficiency.

Upsides

Boulevard achieved a 122% increase in annual recurring revenue in 2022.
The company launched Boulevard Capital to provide growth funding for self-care businesses.
Boulevard's enhanced Google integration improves booking efficiency for medspas and salons.

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