Social Media & Community Manager at MGM Resorts International

Las Vegas, Nevada, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Hospitality, EntertainmentIndustries

Requirements

3+ years of experience in social media, community management, or digital content roles, ideally within hospitality, entertainment, lifestyle, or related industries
Bachelor's degree in Marketing, Communications, PR, or related field preferred
Strong content creation skills, with a solid grasp of platform-specific best practices
Exceptional communication skills and ability to adapt brand voice across platforms
Comfortable working evenings, weekends, and holidays to cover live resort happenings
Data-savvy with experience using analytics to drive engagement and strategy
Passion for hospitality, entertainment, gaming, and nightlife

Responsibilities

Develop and execute dynamic social media strategies that support brand goals and KPIs
Create engaging, multimedia content tailored to TikTok, Instagram, YouTube, Facebook, X, Pinterest, Reddit, and emerging platforms
Build and manage a strategic content calendar for timely, relevant content
Engage authentically with followers, influencers, and brand advocates
Monitor trends, community sentiment, and competitor activity to keep us ahead of the curve
Analyze performance data to optimize content strategy and share actionable insights
Partner with resort teams and internal stakeholders to support integrated campaigns and events
Curate and share user-generated content to enhance brand storytelling
Support crisis communications with consistent, on-brand messaging

Skills

Key technologies and capabilities for this role

Social Media StrategyContent CreationTikTokInstagramYouTubeFacebookXPinterestRedditCommunity ManagementContent CalendarSocial Media AnalyticsTrend MonitoringInfluencer EngagementCrisis Communications

Questions & Answers

Common questions about this position

What is the location for this Social Media & Community Manager role?

The position is based in Las Vegas, Nevada.

What benefits are offered for this position?

Benefits include wellness programs for mental and physical health, discounts on hotel stays, dining, retail, entertainment, and partner perks, free meals in the employee dining room, free parking, healthcare, financial support, generous time-off, development programs, and networking events.

What experience and skills are required for this role?

Candidates need 3+ years in social media, community management, or digital content roles, preferably in hospitality or entertainment; a Bachelor's degree in Marketing, Communications, or related field; strong content creation skills; exceptional communication; data analytics experience; and passion for hospitality and entertainment.

What is the company culture like at MGM Resorts International?

The culture emphasizes excitement, diversity, entertainment, and being a team player to create unique experiences for guests in the hospitality industry.

What makes a strong candidate for this Social Media & Community Manager position?

Ideal candidates have 3+ years of relevant experience in hospitality or entertainment, strong content creation and analytics skills, exceptional communication, and comfort working evenings, weekends, and holidays.