Social Media & Community Manager at MGM Resorts International

Las Vegas, Nevada, United States

Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Hospitality, EntertainmentIndustries

3+ years of experience in social media, community management, or digital content roles, ideally within hospitality, entertainment, lifestyle, or related industries
Bachelor's degree in Marketing, Communications, PR, or related field preferred
Strong content creation skills, with a solid grasp of platform-specific best practices
Exceptional communication skills and ability to adapt brand voice across platforms
Comfortable working evenings, weekends, and holidays to cover live resort happenings
Data-savvy with experience using analytics to drive engagement and strategy
Passion for hospitality, entertainment, gaming, and nightlife

Develop and execute dynamic social media strategies that support brand goals and KPIs
Create engaging, multimedia content tailored to TikTok, Instagram, YouTube, Facebook, X, Pinterest, Reddit, and emerging platforms
Build and manage a strategic content calendar for timely, relevant content
Engage authentically with followers, influencers, and brand advocates
Monitor trends, community sentiment, and competitor activity to keep us ahead of the curve
Analyze performance data to optimize content strategy and share actionable insights
Partner with resort teams and internal stakeholders to support integrated campaigns and events
Curate and share user-generated content to enhance brand storytelling
Support crisis communications with consistent, on-brand messaging