Content & Copywriting Specialist (B2B)
Appspace- Full Time
- Junior (1 to 2 years)
Candidates should possess a Bachelor’s degree in English, Communications, Marketing, or Journalism, with a minimum of 1-3 years of previous editorial experience in advertising or marketing. Proficiency in Microsoft Word, Excel, and PowerPoint is required, along with familiarity with Macintosh operating systems.
The SEO Content Specialist will research and benchmark search results, support business-wide campaigns, and create content for digital materials including web page copy and long-form copy. They will analyze web and business metrics to develop customer-facing strategies, identify traffic-driving keywords, track keyword rankings, and serve as a subject matter expert for natural search across assigned divisions. The Specialist will also collaborate with cross-functional teams, manage SEO projects, and assist in the technical integration of customer-facing content, while adhering to style standards and providing definitive authority on style guide questions.
Retailer of sporting goods and apparel
DICK'S Sporting Goods is a retailer specializing in sporting goods, offering a variety of products such as sports equipment, apparel, and footwear. The company operates both physical stores and an online platform, allowing customers to shop in a way that suits them best. Customers can take advantage of financing options, such as 0% APR for larger purchases, making it easier to buy what they need. DICK'S Sporting Goods also has a loyalty program called ScoreCard, which rewards customers for their purchases, encouraging them to return. What sets DICK'S apart from competitors is its commitment to customer satisfaction, highlighted by its Best Price Guarantee, and its focus on social responsibility, believing in the positive impact of sports on lives. The goal of DICK'S Sporting Goods is to provide quality sporting goods while giving back to the community and promoting ethical business practices.