Senior Web Analyst/Marketing analyst at Unlimit

Belgrade, Serbia

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Fintech, Payments, Financial ServicesIndustries

Requirements

5+ years of experience in web analytics, digital analytics, or a similar role, preferably in a high-growth tech or IT environment
2+ years of experience in marketing analytics
Expert knowledge of Google Analytics 4 and web tracking best practices
Proficiency in data visualization tools like Tableau, Power BI, Looker or similar
Strong experience with tag management systems (e.g., Google Tag Manager) and tracking implementation
Basic SQL skills for querying and manipulating large datasets
Basic Python knowledge
Solid understanding of A/B testing best practices and applied statistics
Exceptional analytical and problem-solving skills with the ability to communicate complex insights to non-technical stakeholders

Responsibilities

Ensure accurate tracking, data collection, and consistency across the website by managing and optimizing web analytics and tag management solutions
Leverage data visualization best practices to build marketing and business performance dashboards
Develop and present regular and ad-hoc reports to stakeholders
Conduct deep-dive analyses into user behavior, funnel performance, and A/B test results to uncover opportunities for optimization and growth
Ensure data accuracy and integrity by auditing tracking implementations and resolving discrepancies

Skills

Web Analytics

Tag Management

Google Analytics

Data Visualization

Dashboard Development

A/B Testing

User Behavior Analysis

Funnel Analysis

Data Auditing

Reporting

Unlimit

Provides borderless payment solutions globally

About Unlimit

Unlimit provides borderless payment solutions for businesses aiming to grow locally and globally. The company has developed a large in-house payment infrastructure that allows it to offer a wide range of financial services, including payment acceptance, payment processing, and corporate fund management. Businesses can easily acquire cards, utilize alternative payment methods, and handle international transfers through Unlimit's platform. What sets Unlimit apart from its competitors is its extensive coverage and variety of payment options, including unique local methods tailored to different regions. This enables businesses to confidently enter new markets. Unlimit's goal is to support innovative companies in moving beyond traditional banking technologies, facilitating their expansion and financial management in the evolving fintech landscape.

London, United KingdomHeadquarters

2009Year Founded

VENTURE_UNKNOWNCompany Stage

FintechIndustries

201-500Employees

Benefits

Hybrid Work Options

Paid Vacation

Risks

Increased competition from fintech startups targeting niche markets like the female economy.

Regulatory scrutiny in emerging markets due to DeFi, GameFi, and NFT collaborations.

Challenges in African market expansion due to local regulatory environments.

Differentiation

Unlimit offers the largest in-house developed payment infrastructure globally.

The company provides unique local payment options tailored to specific regions.

Unlimit's borderless payment solutions facilitate seamless international business expansion.

Upsides

Embedded finance growth aligns with Unlimit's BaaS offerings.

Rising digital wallets and contactless payments boost Unlimit's card issuing services.

Cross-border e-commerce growth supports Unlimit's borderless payment solutions.

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