Senior Strategist - Accenture Song Marketing at Accenture

Los Angeles, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, AdvertisingIndustries

Requirements

Minimum 7 years of marketing planning experience
Minimum 7 years of extensive experience in one or more of the following areas: digital strategy, CRM strategy, brand strategy, communication strategy
Bonus: Bachelor's degree or equivalent (minimum 12 years) work experience
Bonus: Subject matter knowledge in digital strategy and integrated marketing with expertise in designing data-driven multichannel relationship marketing strategies utilizing web, mobile, social, email, and traditional marketing channels
Bonus: Strategic planning skills: strong strategic thinker, search for insights, and shepherd strategic idea
Bonus: Experience building out assets for client workshops, business development efforts, and constructing high-impact strategies
Bonus: Experience of key business performance metrics and KPIs
Bonus: Digitally fluent, with knowledge of digital marketing best practices
Bonus: Demonstrated ability to work in a fast-paced dynamic environment with limited guidance
Bonus: Seeking a diverse array of agency experiences across industries and strategic skill sets

Responsibilities

Develop and champion marketing strategies to grow clients’ business
Manage execution of integrated marketing plans to drive customer acquisition, conversion, and retention
Gather and analyze insights and data to determine the most valuable opportunities to improve marketing performance
Build trusted relationships with clients and colleagues; viewed as a strategic advisor to help them understand how to grow brands through marketing channels and experiences
Play an integral role within the practice to create and expand practice offerings
Nurture and mentor junior talent to grow the Marketing Strategy practice
Craft integrated marketing strategies and orchestrate plans that build brand experiences and drive business growth for clients
Champion and oversee a wide range of marketing activities across the funnel, including research, brand strategy, digital strategy, marketing planning, and reporting
Help grow long-term relationships with clients, become a go-to marketing consultant and advisor, and lead teams to deliver successful work
Inspire and mentor junior talent on the team as you help grow our practice and capabilities
Collaborate and work hand-in-hand with others at Accenture as you integrate related business activity, particularly in creative agency services, marketing operations, media, and data and analytics

Skills

Marketing Strategy

Brand Strategy

Digital Strategy

Marketing Planning

Research

Reporting

Client Relationship Management

Team Leadership

Mentoring

Storytelling

Accenture

Global professional services for digital transformation

About Accenture

Accenture provides a wide range of professional services, including strategy and consulting, technology, and operations, to help organizations improve their performance. Their services assist clients in navigating digital transformation, enhancing operational efficiency, and achieving sustainable growth. Accenture's offerings include cloud migration, cybersecurity, artificial intelligence, and data analytics, which are tailored to meet the needs of various industries such as financial services, healthcare, and retail. What sets Accenture apart from its competitors is its extensive industry knowledge and ability to deliver comprehensive solutions that address both immediate challenges and long-term goals. The company's aim is to support clients in reducing their environmental impact while driving innovation and growth.

Dublin, IrelandHeadquarters

1989Year Founded

$8.5MTotal Funding

IPOCompany Stage

Consulting, Enterprise Software, CybersecurityIndustries

10,001+Employees

Risks

Rapid AI advancements may outpace Accenture's current capabilities, risking competitive disadvantages.

Integration challenges from multiple acquisitions could affect Accenture's operational efficiency.

The rise of AI-driven startups may disrupt Accenture's market share in customer service solutions.

Differentiation

Accenture's acquisitions enhance its capabilities in digital twin technology for financial services.

The company is expanding its expertise in net-zero infrastructure through strategic acquisitions.

Accenture's focus on software-defined vehicles positions it as a leader in automotive innovation.

Upsides

Accenture's investment in EMTECH supports central bank modernization amid digital currency evolution.

The acquisition of Award Solutions boosts Accenture's presence in the growing 5G and IoT markets.

Accenture's strategic acquisitions align with high-growth markets like digital twins and net-zero projects.

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