Senior Sales Operations Analyst (Hybrid) at Weedmaps

Irvine, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

SaaS, TechnologyIndustries

Requirements

4 years of experience in sales operations, revenue operations, or business analytics (SaaS, marketplace, or regulated industries a plus)
Strong data analytics skills with proficiency in Salesforce and BI tools (Tableau, PowerBI)
Deep understanding of sales processes, revenue forecasting, and GTM strategy
Highly organized, detail-oriented, and capable of driving multiple priorities in a fast-paced environment
Strong data modeling and business case development skills, with advanced proficiency in Excel
Deep analytical mindset with an ability to break down multi-dimensional business problems and communicate clear, data-supported recommendations
Demonstrated ability to navigate ambiguity, apply structured thinking, and solve open-ended business problems
Excellent communication skills with the ability to translate data into clear insights for non-technical stakeholders
Experience working in fast-paced or rapidly scaling organizations, with a track record of driving impact across cross-functional teams

Responsibilities

Analyze sales performance data to identify trends, gaps, and opportunities for growth across the sales funnel
Build, maintain, and optimize dashboards and reporting frameworks in Salesforce and BI tools (e.g., Looker, Tableau, Power BI)
Support forecasting and pipeline management through data-driven modeling and performance analysis
Track, analyze, and report on sales compensation, SPIFFs, and incentive program effectiveness
Maintain CRM data hygiene and recommend improvements to system usability, automation, and adoption
Design and refine sales processes, territory structures, lead routing logic, and quota frameworks
Conduct ad hoc analysis and develop executive-ready insights to guide strategic decisions
Support enablement through the creation of tools, templates, and reports that empower reps and managers
Drive ongoing operational improvements that enhance speed-to-insight, accuracy, and sales team efficiency

Skills

Salesforce

Tableau

Power BI

Looker

Sales Forecasting

CRM Optimization

Sales Reporting

Data Analytics

Pipeline Management

Territory Analysis

Sales Processes

Quota Management

Weedmaps

Online platform connecting cannabis consumers and businesses

About Weedmaps

Weedmaps connects cannabis consumers, patients, retailers, doctors, and brands through its online platform. It provides a directory of marijuana dispensaries, delivery services, and cannabis products, making it easy for users to find what they need. The platform allows users to search for specific products based on cannabinoids like CBD and THC, catering to different preferences. Weedmaps operates on a marketplace model, generating revenue from subscription fees paid by cannabis retailers and brands, as well as through advertising services. This approach not only supports the businesses listed but also offers consumers valuable information and educational content about cannabis. Additionally, Weedmaps provides tools for businesses, such as point-of-sale systems and compliance software, to help them operate efficiently. The goal of Weedmaps is to serve as a comprehensive resource for anyone involved in the cannabis industry, enhancing the connection between consumers and businesses.

Irvine, CaliforniaHeadquarters

2008Year Founded

$316.1MTotal Funding

IPOCompany Stage

Data & Analytics, Consumer GoodsIndustries

501-1,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Paid Sick Leave

Paid Holidays

Family Planning Benefits

Fertility Treatment Support

Mental Health Support

Wellness Program

Risks

Increased competition from expanding local dispensaries like Purple Lotus.

The take-private offer may create uncertainty among investors and stakeholders.

Regulatory challenges may complicate the implementation of the medical cannabis card program.

Differentiation

Weedmaps offers a comprehensive directory of cannabis dispensaries and delivery services.

The platform provides detailed product information, enhancing consumer purchasing decisions.

Weedmaps' dual revenue model includes subscription fees and advertising services.

Upsides

Growing interest in cannabis education boosts demand for Weedmaps' educational content.

The rise of medical cannabis programs expands Weedmaps' user base and service offerings.

The 'Best of Weedmaps' program enhances consumer engagement and platform loyalty.

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