Senior Product Manager - Mobile Monetization Growth at Adobe

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Digital MediaIndustries

Requirements

5+ years partnering with engineering teams to ship code, ideally in a many-stakeholder environment with dependencies and collaboration
Strong problem-solving skills, with a proven ability to drive initiatives from ideation to execution in fast-paced environments (Entrepreneurial & Strategic Execution)
Expertise in bringing to bear user research to inform decisions, and crafting hypotheses through interpreting A/B tests, analyzing funnel and cohort performance, and understanding feature adoption trends (Customer-Centric & Data-Driven)
Skilled at building partnerships across functions and aligning teams around shared goals to drive success (Cross-Functional Leadership)
Deep understanding of mobile business models, particularly in-app purchases and subscriptions; strong affinity with Mobile store specificities (Mobile Growth & Monetization)
Ability to balance multiple projects concurrently, prioritize effectively, and align initiatives with broader business goals (Organizational & Prioritization Skills)
Solid understanding of Generative AI technology is preferred, with first experience building AI monetization strategies (AI Proficiency)

Responsibilities

Design and analyze A/B tests to optimize mobile funnels, focusing on impact, complexity, and alignment; collaborate with Data Science to provide data-driven recommendations and leverage both quantitative and qualitative insights to improve user conversion and growth (Experimentation & Optimization)
Define and implement strategies for monetization and retention funnel optimization; lead offer and price testing to drive revenue, prioritizing tests that improve customer touchpoints across the journey (Growth Strategy Development)
Partner with Engineering, Data Science, Design, and Marketing to translate findings into product improvements and ensure alignment on growth initiatives (Cross-Functional Collaboration)
Monitor critical metrics such as conversion rates and churn, detailing test plans and results; offer leadership consistent updates on growth performance, opportunities, and outcomes (Data Analysis & Reporting)
Serve as a subject matter expert on mobile growth, offering leadership and detailed strategies to guide the team’s efforts; embrace a forward-thinking approach to assist in developing Generative AI monetization strategies (Thought Leadership & Expertise)

Skills

A/B Testing

Data Analysis

Generative AI

Monetization Strategies

Growth Strategy

Funnel Optimization

Product Management

Cross-Functional Collaboration

Experimentation

Quantitative Analysis

Qualitative Insights

Adobe

Software solutions for content creation and marketing

About Adobe

Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.

San Jose, CaliforniaHeadquarters

1994Year Founded

$668.9MTotal Funding

IPOCompany Stage

Consumer Software, Enterprise Software, DesignIndustries

10,001+Employees

Benefits

Company Equity

401(k) Company Match

Risks

Emerging AI-driven design tools offer similar functionalities at lower costs.

Open-source alternatives may attract users away from Adobe's subscription model.

Data privacy concerns could affect trust in Adobe's cloud services.

Differentiation

Adobe offers a comprehensive suite for content creation, marketing, and document management.

Adobe's subscription model includes special pricing for students, teachers, and businesses.

Adobe integrates advanced analytics with Experience Cloud for data-driven marketing.

Upsides

Generative AI tools enhance Adobe's content creation and editing efficiency.

Remote work boosts demand for Adobe's cloud-based document management solutions.

AR's popularity in marketing benefits Adobe's 3D and AR tools.

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