Senior Product Manager, Client Marketing & Advertising - US (Remote) at Luxury Presence

United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Real Estate, Technology, Marketing, AdvertisingIndustries

Requirements

Strong marketing background with experience thinking like a CMO
Ability to ship products like a PM
Understanding of how real estate agents generate demand, nurture leads, and build their brand
Experience translating marketing needs into simple, scalable products and packaged offerings
Ability to partner with Client Marketing, Marketing Operations, and Client Success teams
Experience collaborating with AI/ML and engineering teams

Responsibilities

Own the strategy and roadmap for client marketing & advertising products, spanning digital campaigns, lifecycle marketing, and offline channels such as print and direct mail
Define end-to-end marketing workflows that help agents and teams plan, launch, and measure campaigns across channels (ads, email, SMS, social, print/direct mail) from within the Luxury Presence platform
Partner with Client Marketing leadership to create scalable client programs and “campaign in a box” offerings (e.g., listing launch playbooks, neighborhood farming packages, print/direct mail bundles) and turn them into productized experiences
Develop templated campaigns and playbooks that encode marketing best practices while still allowing for brand-appropriate customization by agents and teams
Collaborate with AI/ML teams to enhance AI-powered assistants and creative tools that help clients generate copy, creative, and campaign structures quickly and on-brand
Build segmentation, targeting, and personalization capabilities that make it easy for clients to reach the right audiences at the right time across channels
Design intuitive, premium user experiences that reflect the luxury brand while remaining simple enough for busy, non-technical users to adopt quickly
Create clear reporting and insights that tie marketing activity to lead generation, pipeline, and ROI, helping clients understand what’s working and where to invest next
Evaluate and launch new channels and offerings, including third-party partnerships (e.g., print, direct mail, or specialty media providers) that can be packaged and delivered through the platform
Work cross-functionally with CRM and lead management teams to ensure campaigns are tightly integrated with contact data, lead routing, and nurturing workflows
Define and track success metrics across adoption, engagement, campaign performance, and revenue impact — and use these metrics to prioritize and iterate
Act as the voice of the client marketer inside the organization

Skills

Key technologies and capabilities for this role

Product ManagementMarketing StrategyClient MarketingAdvertisingCampaign ManagementSocial MediaEmail MarketingSMS MarketingDirect MailAI/MLMarketing AutomationGo-to-MarketReal Estate Technology

Questions & Answers

Common questions about this position

Is this Senior Product Manager role remote?

Yes, this is a remote position in the US.

What salary or compensation does this role offer?

This information is not specified in the job description.

What key skills are required for this Senior Product Manager position?

The role requires strong product management skills, a marketing background to think like a CMO, understanding of real estate agent needs for demand generation and lead nurturing, and ability to collaborate with AI/ML, engineering, and client teams.

What does the team collaboration look like in this role?

You'll partner closely with Client Marketing, Marketing Operations, Client Success, AI/ML, and engineering teams to define strategy, build products, and drive client outcomes.

What makes a strong candidate for this Senior Product Manager role?

A strong candidate is a product leader with marketing expertise who can own strategy and roadmaps, translate agent needs into scalable products, create campaign playbooks, and collaborate across teams to integrate AI into marketing experiences.

Luxury Presence

Digital marketing platform for real estate agents

About Luxury Presence

Luxury Presence provides a digital platform tailored for real estate agents and teams, focusing on digital marketing solutions to help them attract and convert buyers and sellers. The platform offers services such as high-converting marketing campaigns, visually appealing client presentations, and tools to enhance social media engagement. It serves individual agents, teams, and brokerages, with over 9,000 users, including many top agents from the Wall Street Journal's Top 100 list. Luxury Presence stands out from competitors by utilizing AI-powered tools and a user-friendly interface, making it easier for real estate professionals to embrace digital marketing. The company's goal is to modernize the real estate industry by increasing lead generation and client acquisition through effective digital strategies.

Austin, TexasHeadquarters

2016Year Founded

$49.1MTotal Funding

SERIES_BCompany Stage

AI & Machine Learning, Real EstateIndustries

501-1,000Employees

Benefits

Remote-first company

Comprehensive health insurance plans

Generous parental and family leave

Collaborative retreats and offsite events

Employee resource groups

Risks

Emerging proptech startups with similar solutions could dilute Luxury Presence's market share.

Economic downturns may reduce spending on marketing tools, impacting subscription revenue.

Rapid technological advancements may outpace Luxury Presence's feature integration capabilities.

Differentiation

Luxury Presence offers AI-powered tools for real estate marketing and lead generation.

The platform is trusted by over 9,000 agents, including top Wall Street Journal agents.

Luxury Presence provides a user-friendly interface for easy adoption of digital marketing.

Upsides

Luxury Presence won the 2024 Inman AI Award for best AI-powered platform.

The company raised $19.2M in Series B-1 funding to accelerate product development.

Presence Copilot, an AI-powered mobile platform, enhances agent efficiency and client experience.

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