Typeform

Senior Product Manager - Analytics

Germany

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
SaaS, Customer Feedback, Data CollectionIndustries

Job Description: Senior Product Manager

Who We Are

Typeform is a refreshingly different form builder, empowering over 150,000 businesses to collect data through engaging forms, surveys, and quizzes. Our products are designed for striking visuals and effortless user experiences, driving 500 million responses annually and integrating with essential tools like Slack, Zapier, and Hubspot.

About the Team

We are seeking a Senior Product Manager to spearhead the transformation of Typeform’s reporting and analytics experience.

About the Role

This pivotal role is central to Typeform's strategy of leveraging data as a market differentiator, aiming to drive long-term revenue growth and customer satisfaction. You will be responsible for the strategy and execution of AI-first analytics capabilities designed to deliver clear, actionable insights. This will enable Typeform to move beyond feature-parity competitors by offering a smarter, faster reporting experience.

Responsibilities

  • Lead the delivery of a best-in-class reporting suite, including a redesigned summary page, filtering, advanced visualizations, and AI-driven insights.
  • Define and ship the MVP for our next-generation Narrative Intelligence and “AI Copilot for Insights” experience.
  • Partner with Data Science to implement foundational Copilot capabilities that scale to millions of responses.
  • Set and drive a focused roadmap that balances quick wins with long-term innovation.
  • Consolidate onboarding learnings, customer insights, and market context to inform product decisions.
  • Improve key metrics such as usage rates, satisfaction scores, and activation across reporting features.
  • Build strong internal alignment and clearly communicate product value to Sales, CS, and GTM teams.
  • Ensure commercial success by enabling Sales and CS to articulate differentiated analytics value to customers.

Qualifications

  • Strong strategic thinking with the ability to balance long-term vision with near-term results.
  • High ownership mindset with a proactive approach to removing blockers and driving progress.
  • Proven ability to collaborate cross-functionally with Sales, CS, Data Science, Legal, and Engineering.
  • Confident communicator with commercial fluency and presence when interacting with leadership and enterprise customers.
  • Customer-focused mindset with a passion for solving real-world data and reporting challenges.
  • Deep product knowledge in analytics, data visualization, and reporting (especially for SaaS or B2B).
  • Familiarity with AI/LLM-enabled product development and user-facing intelligence features.
  • Experience working with large-scale data infrastructure (e.g., Clickhouse, columnar databases).
  • High data literacy and the ability to influence roadmaps through evidence and insight.
  • Experience managing complex, multi-threaded product work-streams.

Extra Awesome

  • A strong track record of building or acquiring advanced reporting and analytics tools.
  • Experience in survey tooling or working with flexible, unstructured response data.
  • Hands-on experience delivering modern AI-powered product features.

Company Culture & Values

Typeform drives hundreds of millions of interactions annually, enabling conversational, human-centered experiences globally. We operate as one team, valuing each individual's unique perspective to empower our collective efforts. This fosters strong bonds built on respect, transparency, and trust. We champion our diverse customer base by anticipating their needs and prioritizing their challenges. Committed to excellence, we maintain high expectations for ourselves and each other, continuously striving for exceptional results.

We are proud to be an equal-opportunity employer and celebrate diversity. We stand firmly against discrimination and harassment of any kind, including based on race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status. Everyone is welcome here.

Skills

Product Management
Analytics
Reporting
AI
Data Science
Roadmap Development
Customer Insights
Market Analysis
Strategic Thinking
Cross-functional Collaboration

Typeform

Creates user-friendly online forms and surveys

About Typeform

Typeform creates online forms and surveys that are easy to use and engaging. Their products include form builders, survey makers, quiz creators, and the VideoAsk tool for interactive video conversations. These tools help businesses collect and analyze data effectively, leading to better response rates and more meaningful insights. Typeform serves a wide range of industries, including automotive, healthcare, education, and marketing, catering to various roles like marketing and human resources. Unlike many competitors, Typeform focuses on user engagement and simplicity in design. Their goal is to help clients maximize data collection and analysis through a subscription-based model, offering different pricing tiers to accommodate businesses of all sizes.

Barcelona, SpainHeadquarters
2012Year Founded
$181.9MTotal Funding
SERIES_CCompany Stage
Consumer Software, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Performance Bonus

Risks

Increased competition from AI-powered form builders like Jotform and Google Forms.
Privacy concerns may hinder Typeform's data collection capabilities.
Economic downturns could impact Typeform's subscription-based revenue model.

Differentiation

Typeform offers a unique blend of form-building and interactive video solutions.
The platform integrates seamlessly with tools like HubSpot, Calendly, and Slack.
Typeform's focus on human-centric design enhances user engagement and data collection.

Upsides

The rise of zero-party data collection aligns with Typeform's personalized data strategies.
Interactive video content is gaining popularity, benefiting Typeform's VideoAsk tool.
Remote work trends boost demand for Typeform's digital collaboration and data collection tools.

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