Included Health

Senior Product Designer, Growth & Engagement

Remote

Not SpecifiedCompensation
Senior (5 to 8 years), Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
HealthcareIndustries

Position Overview

  • Location Type: Remote
  • Employment Type: Full-Time
  • Salary: (Not provided in the description)
  • Company: Included Health

Description: Included Health is seeking a Senior Product Designer to join the Growth & Engagement team. This role focuses on designing the journey that brings members into the digital experience, optimizing conversion flows, and simplifying complex systems. You'll work closely with designers, product, engineering, and marketing to run experiments, iterate quickly, and shape the future of member engagement. The ideal candidate is passionate about growth, experimentation, and designing seamless, high-converting experiences.

Design for Growth & Engagement

  • Own the end-to-end design of how we communicate our value proposition and guide members into our digital experience.
  • Design and optimize conversion flows, balancing rapid experimentation with a long-term vision for a seamless, engaging experience.
  • Simplify complex systems, making authentication and coverage verification intuitive and frictionless.

Responsibilities

  • Run A/B tests and rapid iterations, using data and insights to refine and improve engagement strategies.
  • Explore new ways to communicate our value proposition, leveraging storytelling, motion, and interaction design.
  • Stay ahead of industry trends, bringing fresh ideas and best practices to the team.
  • Use AI-powered design tools (e.g., v0.dev, Lovable, Bolt, Cursor, Onlook, Spline) to build, test, and iterate on high-fidelity prototypes.
  • Experiment with AI research tools (e.g., Maze, Rally, Marvin) to quickly test competing concepts, draw insights, and make informed design decisions.

Qualifications

  • Experience: 6+ years of experience as a product designer, with at least 2 years working on growth, engagement, or conversion-focused experiences.
  • AI Tool Proficiency: Experience using AI-powered design and research tools to accelerate prototyping, testing, and iteration.
  • Interaction Design Expertise: Strong expertise in interaction design, with a portfolio showcasing high-quality, high-converting experiences.
  • Complex Flow Design: Experience designing and optimizing complex flows, ideally in authentication, onboarding, or coverage verification.
  • Collaboration Skills: Proven ability to collaborate with cross-functional teams, including product, engineering, and marketing.

Application Instructions

  • (Not provided in the description)

Skills

User Experience Design
Conversion Optimization
A/B Testing
Interaction Design
Storytelling
Motion Design
Prototyping
AI-powered Design Tools (v0.dev, Lovable, Bolt, Cursor, Onlook, Spline)
AI Research Tools (Maze, Rally, Marvin)

Included Health

Healthcare advocacy and specialized care services

About Included Health

Included Health focuses on enhancing the healthcare experience for individuals who often face challenges in accessing quality care. The company provides a variety of services, including primary care, behavioral health, and virtual care, ensuring that members receive timely and appropriate treatment. Their model emphasizes 24/7 on-demand care with a diverse group of providers, allowing for personalized support tailored to complex health needs. Unlike many competitors, Included Health prioritizes underserved populations and partners with employers and consultants to deliver comprehensive healthcare solutions that not only improve health outcomes but also help reduce costs. The ultimate goal of Included Health is to make quality healthcare accessible and understandable for everyone, particularly those who have been overlooked by traditional healthcare systems.

San Francisco, CaliforniaHeadquarters
2020Year Founded
$337.5MTotal Funding
GROWTH_EQUITY_VCCompany Stage
HealthcareIndustries
51-200Employees

Benefits

Along with comprehensive medical, dental and vision plans; all employee spouses and children can access Included Health services at no cost. For time off, take it when you need it with our unaccrued discretionary time off for all exempt employees.

Risks

Competition from Teladoc and Amwell threatens market share.
Post-merger integration challenges could affect service delivery.
Regulatory scrutiny on telehealth may impact operational flexibility.

Differentiation

Included Health offers integrated primary and behavioral health services.
They provide 24/7 on-demand care with diverse providers.
Their data-driven approach enhances healthcare outcomes and reduces costs.

Upsides

Rising demand for telehealth boosts Included Health's virtual care services.
Employers investing in healthcare benefits expand Included Health's client base.
Value-based care models align with Included Health's focus on outcomes.

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