Senior Merchant, Nike Direct Digital Commerce (NDDC) - India at Nike

Karnataka, India

Nike Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Sportswear, Retail, Digital CommerceIndustries

Requirements

  • Bachelor/Master’s degree in Business or equivalent
  • Minimum 10 years of directly relevant experience in Merchandising, Category Management, Product and Assortment strategy and execution
  • Strong Product Merchandising & Business Acumen with a passion for sports
  • Ability to understand Retail Math
  • Good knowledge of Marketplace insights, assortment strategies, seasonal product trends specific to sport, streetwear and athleisure, current and evolving sport landscape
  • Strong Negotiation, Presentation, Communication and Influencing Skills
  • Strong Teamwork & accountability
  • Proficiency in both verbal and written English communication, including meeting facilitation and presentations
  • Strong merchandising expertise, effective communication abilities, and business analytical skills
  • Self-motivated and innovative approach
  • Collaborative mindset and value partnership
  • Instil trust, act with courage, demonstrate leadership during periods of change, foster diversity and teamwork, ensure clear accountability

Responsibilities

  • Plan and execute the pre-season, in-season and post-season merchandising process by cascading the Sport Assortment Strategies to the NDDC/Digital partners and buyers
  • Partner cross-functionally to build assortment frameworks ahead of each season based on consumer and business opportunities
  • Adopt and edit India assortment to best serve needs of the Digital consumer landscape and partners through the lens of the Sport
  • Build Assortment Sell-In tools to provide partners with critical product information
  • Build, review and adjust Assortments to understand category, sport, gender, Silhouette Mix, Pricing Architecture and competitive landscape to best serve the consumer
  • Partner with Geo and Territory Merchandising and Sport Teams on planning and execution of the seasonal strategies and feedback process on product and consumer
  • Gain consumer insights to enable Product and Assortment strategy and execution, Go to Market process, and product/franchise management
  • Manage multiple phases of the merchandising process
  • Partner cross-functionally to execute the Sport led vision for portfolio of partners and land that vision from adoption to sell-in
  • Make decisions with key stakeholders to hit revenue targets and build effective partner relationships to best serve the consumer

Skills

Merchandising
Category Management
Product Strategy
Assortment Strategy
Retail Math
Marketplace Insights
Business Acumen
Assortment Execution

Nike

Designs and sells athletic footwear and apparel

About Nike

Nike designs, manufactures, and sells a variety of footwear, apparel, equipment, and accessories aimed at athletes, fitness enthusiasts, and everyday consumers. Their products are created to be stylish and performance-oriented, catering to the needs of a diverse clientele. Nike operates through multiple sales channels, including retail stores, online platforms, and third-party retailers, and enhances its brand image through endorsements from well-known athletes and sports teams. A key aspect of Nike's approach is its membership program, which offers exclusive access to products and content, fostering a deeper connection with consumers. Unlike many competitors, Nike places a strong emphasis on sustainability and corporate responsibility, integrating these values into its operations and product development. The company's goal is to continue growing by creating products that resonate with consumers while promoting positive social and environmental impact.

Beaverton, OregonHeadquarters
1964Year Founded
IPOCompany Stage
Consumer Software, Social Impact, Consumer GoodsIndustries
10,001+Employees

Benefits

Health Insurance
Remote Work Options
Flexible Work Hours

Risks

Emerging sportswear brands increase competition through digital marketing and direct sales.
Rising raw material costs could impact Nike's profit margins.
Consumer backlash over labor practices could harm Nike's brand reputation.

Differentiation

Nike integrates electronics into footwear for active recovery, enhancing product innovation.
The company capitalizes on retro designs, appealing to nostalgic consumers.
Nike's strong brand loyalty is bolstered by high-profile athlete endorsements.

Upsides

Nike's partnership with Oaklands Wolves boosts brand visibility among younger demographics.
Significant investments indicate strong investor confidence in Nike's growth prospects.
Nike's recognition as a socially responsible stock appeals to environmentally conscious investors.

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